With the popularity of live broadcast, more and more users interact with fans, share their lives and promote products through live broadcast. However, the anchor may sometimes need to leave temporarily due to force majeure. In this case, the live broadcast scheduled shutdown function can come in handy. This article will introduce in detail how to use the Douyin live broadcast scheduled shutdown function to help anchors easily manage live broadcasts and avoid live broadcast interruptions due to temporary departures. PHP editor Banana has compiled the following content, everyone is welcome to refer to it.
1. How to set the live broadcast timing to close on Douyin?
1. Log in to Douyin APP and enter the live broadcast interface.
2. Click the "Settings" button in the lower right corner and select "Live Broadcast Settings".
3. In the live broadcast setting interface, find the "Turn off live broadcast at scheduled time" option and click to enter.
4. Set the scheduled shutdown time and click "OK".
5. The live broadcast scheduled shutdown function is successfully enabled.
It should be noted that the current Douyin live broadcast scheduled shutdown function can only be set before the live broadcast starts, and the maximum live broadcast duration can only be set to 12 hours. If the anchor needs to modify the scheduled shutdown time during the live broadcast, he can enter the live broadcast settings again to make adjustments.
2. Is it important to start Douyin live broadcast at a fixed time?
1. Increase fans’ expectations: Starting the broadcast at a fixed time can help fans form a viewing habit and increase fans’ expectations for your live broadcast. When they know that you are live broadcasting at a specific time, they will arrange the time in advance and wait for your live broadcast.
2. Improve the live broadcast effect: Starting the broadcast at a fixed time will help the host prepare in advance, including the venue, props, content, etc., making the live broadcast process smoother. Anchors can reasonably arrange live broadcast time according to their own work and rest time to avoid fatigue live broadcast and improve the quality of live broadcast.
3. Increase fan stickiness: By broadcasting at a fixed time and at a fixed location, anchors can form their own live broadcast style and characteristics, allowing fans to remember you. When fans develop the habit of watching your live broadcasts, they will be more likely to become your loyal fans and increase fan stickiness.
4. Ease of management: Starting the broadcast at a fixed time is helpful for the host to manage his own live broadcast time and avoid live broadcast interruption or delay due to improper time arrangement. Anchors can notify fans of their live broadcast time in advance, making it easier for fans to adjust their viewing time.
5. Increase exposure: Douyin live broadcast platform will make recommendations based on the host’s live broadcast time, live broadcast content and other factors. If you can maintain scheduled broadcasts at fixed locations, it will be easier for the platform to recommend your live broadcast to more users, thereby increasing your live broadcast exposure.
The scheduled launch of Douyin live broadcast is of great significance to the anchor. It can not only increase fans' expectations and improve the live broadcast effect, but also increase fan stickiness, facilitate management and increase exposure. Therefore, anchors should make full use of this feature to add color to their live broadcasts.
The setting of the Douyin live broadcast scheduled shutdown function is simple and easy, but it can bring a lot of convenience to the host. By starting broadcasts at fixed times and at fixed points, anchors can better manage their live broadcast time, improve live broadcast quality, and increase fan stickiness.
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