What is the difference between b to b and b to c

Difference: 1. b to b (BTB) is between businesses, and b to c (BTC) is between merchants and individuals. 2. Value and frequency are different. 3. BTB orders are large in volume and approval is more stringent; and BTC transactions only involve consumers, BTB transactions will have several stakeholders. 4. Payment is different. 5. The product catalog is different.

The operating environment of this tutorial: Windows 7 system, Dell G3 computer.

What are b to b and b to c

Business to business (B2B or BTB) is e-commerce from merchants (generally refers to enterprises) to merchants

business to customer (B2C or BTC, such as JD.com) means the e-commerce of business institutions to consumers

The difference between b to b and b to c

1. The objects are different. BTB is between enterprises, such as Alibaba. E-commerce is a specific and main form of modern BTB marketing. BTC is merchant-to-individual, including Joyo, Dangdang, JD.com, etc.

2. Value and frequency are different. The average BTC consumer may buy two or three items at a time, but in BTB transactions, it is common for buyers to purchase hundreds or thousands of items at a time. The average transaction volume is $491 for BTB and $147 for BTC.

3. The review process is different. The large volume of BTB orders results in stricter approval. Usually BTC transactions only involve consumers, while BTB transactions have several stakeholders, including orderers and financial purchases.

4. Payment is different. BTC payment is very simple, and online payment methods are very popular. BTB platforms usually have custom payment methods, Net30, Net60 and purchase order. Therefore, BTB companies should provide as many payment methods as possible to meet customer requirements.

5. The product catalogs are different. The BTC website usually has only one directory view, while the BTB website is divided into several according to customer groups. For example, a BTB company has 3-4 customer types. When one of the customers logs in, they can see the corresponding directory in their account. This also means product list prices will vary based on customer type and order quantity.

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