How to optimize corporate websites

Optimization methods for corporate websites: 1. Ensure that internal and external links are balanced and natural; 2. Streamline the website content to ensure that the website content can accurately describe product features; 3. The page code should be streamlined and the page layout should be reasonable; 4. The three labels of TDK should highlight corporate characteristics, product characteristics, and differentiation.

Generally for corporate websites, because the website is small, it is easy to manage, but because it is small, it competes with some large websites for certain keywords. In the process, the disadvantages are relatively obvious. On the whole, although the enterprise website is "small but has all the internal organs", then how should the enterprise website perform SEO optimization? The following article will give you a brief introduction in several aspects.

1. Internal and external links on the website

The internal and external links must be balanced and natural. Keyword anchor text cannot be deliberately piled up. It is best to be natural. diversification. The anchor point pointing address cannot be single, and the proportion must be natural.

2. Website content

The content is incisive and can describe the characteristics of the product. It allows users to know the specifications and attributes of the product at a glance, and also pursues differentiation. Can capture the user's psychology.

3. Website page

The page code should be streamlined, the page layout should be reasonable and refreshing, and it is best to carry product features. The website structure must be reasonable, use iframes and js as little as possible, and use a tree or flat structure.

4. The three labels of Tdk

The three labels of TDK should be able to highlight corporate characteristics, product characteristics, differentiation, and bring marketing value.

5. Long-tail word strategy

The layout of long-tail words should be extensive. In the early stage, a long-tail word database should be established to bring traffic through a large number of long-tail words.

The optimization of corporate websites is not done overnight, but requires long-term optimization. At the same time, long-term trust must be established with users, so that the conversion rate of products can be improved and corporate profits can be increased.

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