Digital leadership·technological innovation, the 2024 ChinaJoy BTOB digital technology innovation theme exhibition area has launched investment promotion, and we sincerely invite industry elites!

As one of the most well-known and influential annual events in the global gaming and digital entertainment field, the 21st ChinaJoy 2024 will be held at the Shanghai New International Expo Center from July 26 to July 29. And announced a new exhibition slogan: "Travel" is where the original intention is, and the excitement is endless! (English translation: Stay True, Game On.). The organizers of the exhibition will continue to strengthen the exhibition's game-centered positioning, further upgrade the exhibition's various functions, and attract more core game users to visit the exhibition through a series of measures.

Among them, the ChinaJoyBTOB digital technology innovation theme exhibition area will cover technologies and technologies involving XR, artificial intelligence, metaverse, digital people, 5G, and Web3.0 in the field of digital entertainment. The display content of application products also represents the latest technological development trend of the future digital entertainment industry. At the same time, the organizers of ChinaJoy will organize and invite domestic and foreign innovative companies in the field of cutting-edge technology to participate in the exhibition and reveal the future technology application trends in the game industry in advance.

The development of VR/AR has become popular with the rise of metaverse technology. Since the first year of virtual reality in 2016, the hardware side has continued to iterate. In recent years, with the precipitation of technology, Major technology manufacturers around the world are making long-term plans based on the basic layer of the Metaverse. In 2023, Meta released its first consumer-grade MR all-in-one machine, Quest3. As Apple Vision Pro enters the official launch stage, XR devices with VR and AR as the core will once again push attention to the peak.

Nowadays, with the rapid development of AI technology, key technologies of the Metaverse are also continuing to make breakthroughs, and XR products that represent the user experience of the Metaverse are also reaching new heights of development.

According to Canalys data, Vision Pro is expected to achieve a user base of more than 20 million within five years after its launch, corresponding to sales of more than 10 million units in 28 years. The audience of the product is expected to be composed of early Apple fans and high-end Americans. Net worth users spilled over to general consumers of Apple computers, mobile phones and other products.

The digital technology innovation theme exhibition area is located in Hall W5 of the 2024 ChinJoy BTOB Business Negotiation Hall, aiming to showcase the latest digital technology products, solutions and innovative applications. Looking back at ChinaJoy 2023, the digital technology innovation theme exhibition area attracted technology companies, start-ups, research institutions and innovation teams from all over the world to actively participate in the exhibition, visit and negotiate business cooperation.

In the digital technology innovation theme exhibition area, you will have the opportunity to get up close and experience the latest Digital technology products, and can have in-depth interactions with exhibitors to understand product functions, features and application scenarios. In addition, exhibitors can also provide real-time demonstrations and answer questions to BTOB professional visitors to more comprehensively demonstrate the value and potential of digital technology innovation. In addition to displaying products and solutions, the digital technology innovation theme exhibition area also provides an important platform for communication and cooperation for exhibitors and the majority of BTOB professional visitors. Both parties can have in-depth business discussions and exchanges here, and look for cooperation opportunities and business partners.

The digital technology innovation theme exhibition area not only promotes the development of the digital technology industry, but also promotes cross-industry and cross-field innovative cooperation. By displaying the latest digital technology achievements, the digital technology innovation theme exhibition area is committed to providing a display platform for understanding and exploring digital technology innovation, stimulating industrial innovative thinking and entrepreneurial spirit, and creating an important platform for promoting industrial cooperation and cross-field exchanges.

Currently, the investment promotion for the digital technology innovation themed exhibition area is in full swing. We sincerely look forward to establishing close ties with more outstanding domestic and overseas industry enterprises. We sincerely invite digital technology innovation enterprises at home and abroad to join ChinaJoy and jointly create a grand event of digital technology innovation. !

To learn about 2024 ChinaJoy exhibition, sponsorship and cooperation contact, please consult the relevant staff of the exhibition organizer

·ChinaJoy Exhibition Consultation·

Ms. Liu: 15810836246

Emily_liu@howellexpo.net

Ms. Zhu: 13811516015

Toma.zhu@howellexpo.net

Mr. Liu: 18610552880

Liubaichen@howellexpo.net

Ms. Zhang: 18810420832

Zhangsui@howellexpo.net

Mr. Shi: 13681583188

Shijin@howellexpo.net

Ms. Yang: 15321612022

Yangyanping@howellexpo.net

Mr. Qi: 15801155131

Weber.qi @howellexpo.net

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