Google Chrome parent asks court to dismiss advertisers' antitrust lawsuit

The parent company of Google Chrome requested that the advertiser’s antitrust lawsuit be dismissed. Many advertisers have long been dissatisfied with Google Chrome's digital advertising monopoly, so they chose to join forces to sue. Recently, the court also agreed to this lawsuit, but Google’s parent company cannot easily accept this. Google parent company Alphabet reportedly asked the court today to dismiss the latest amended class action lawsuit filed by multiple advertisers.

In 2021, multiple advertisers filed a class-action lawsuit against Google, accusing it of abusing its dominant position in digital advertising. Later, District Court Judge Beth Labson Freeman in San Jose, California, dismissed the lawsuit.

But at the same time, Freeman also reserved the opportunity for the plaintiff to file another lawsuit. Freeman said the plaintiffs need to clarify which market they believe Google monopolizes; they also need to further explain why Google's refusal to support competitors' advertising systems is anti-competitive behavior, because antitrust laws do not require monopolies to help competitors survive.

Regarding the amended class action lawsuit filed by advertisers, Alphabet said that the six advertisers who filed the class action lawsuit cannot claim that they were harmed by the Google Ad Exchange (ad exchange) because they did not participate in it .

Alphabet also said that five of the six advertisers gave up their right to sue Google when they signed the terms of service. Instead, the provision requires that disputes be resolved through binding arbitration.

To this end, Alphabet asked the court to dismiss the advertiser’s lawsuit.

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