China Music and Digital Association approves preparations to establish game industry research expert committee

The China Audiovisual and Digital Publishing Association issued a notice today stating that in order to further promote the healthy development of my country's game industry and improve the research capabilities of the game industry, it has officially approved the establishment of the Game Industry Research Expert Committee (referred to as the "Game Special Committee").

With the strong support of the Shanghai Municipal Party Committee Propaganda Department and the Xuhui District People's Government, the Game Working Committee has jointly launched a joint initiative with some game companies, professional schools, and research institutions, and is now recruiting game committee members and related units nationwide. .

## News reports pointed out that on December 22, 2023, the country issued the "Online Game Management Measures ( "Draft for Solicitation of Comments"), and at the same time open to the public for comments.

The National Press and Publication Administration proposed the "Online Game Management Measures (Draft for Comments)", which once aroused heated discussions among the industry and netizens, and also caused a "tremendous shock" in the stock price of the game industry. It mentioned that "Online games are not allowed to set up Inducible rewards such as daily login, first recharge, and consecutive recharges."

On April 29, 1994, the China Audio and Video Association was established. In March 2013, the China Audiovisual and Digital Publishing Association officially changed its name to the China Audiovisual and Digital Publishing Association. The permanent offices of the association are the Secretariat, offices under the Secretariat, Membership Department, International Exchange Department, Information Consulting Department, Technology and Standards Department and Expert Committee. The office address of the Secretariat is located in Beijing.

Currently, the association has more than 1,400 member families, covering audiovisual, music, digital publishing content creation, product production, content dissemination and other units. It has a record working committee, a music industry promotion working committee, an audio and video engineering professional committee, Audiobook Professional Committee, Game Publishing Working Committee, Digital Reading Working Committee, Digital Education Publishing Working Committee, Publishing Convergence Working Committee (formerly Professional Digital Publishing Working Committee), Popular Digital Publishing Working Committee, Digital Audiovisual Electronic Publishing Working Committee, Animation Working Committee , Knowledge Services and Digital Copyright Protection Technical Working Committee, Digital Music Working Committee, E-Sports Working Committee and other 14 branches.

Related reading:

• "China Music and Mathematics Association Ao Ran: The problem of game addiction among minors has been further solved"

• "The biggest slowdown in 30 years, the report says the game industry is beginning to decline"

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