According to news on May 6, although the performance of Greater China is under pressure, Cook is still very confident in the Chinese market.
Apple released its latest quarterly financial report, which showed that in the first three months of this year, it achieved revenue of US$90.753 billion, a year-on-year decrease of 4%.
As its third largest market, revenue in Greater China was US$16.372 billion, a year-on-year decrease of 8%.
In the Chinese market, Apple is facing increasingly fierce competition. After the release of the financial report, Cook said that Apple still has more work to do in the Chinese market.
Cook told investors that he (Apple) remains "very optimistic" about the Chinese market.
"In an extremely fierce competitive environment, our iPhone sales in mainland China increased last quarter, which makes me very happy. I am still very optimistic about the future development of the Chinese market. We are not focusing on the next one or two development, but pay more attention to long-term development.” Cook said.
In the earnings call, Cook once again emphasized that the best-selling smartphones in Chinese cities are iPhone 15 and iPhone 15 Pro Max.
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