What do you think of Douyin's popular list? Can I spend money to buy the popular list?

As a benchmark for measuring the popularity of short videos, Douyin’s most popular list has attracted much attention from users. However, there are different opinions on how to interpret and use the list. PHP editor Baicao has conducted an in-depth analysis of the mechanism and impact of Douyin’s popular list, providing a multi-dimensional perspective to help you fully understand this hot topic and assist your short video operation strategy.

1. What do you think of Douyin’s popular list?

This list brings together user interaction data such as likes, comments, and sharing, combined with multi-dimensional data such as video playback volume and content quality, to comprehensively evaluate a hot topic or video ranking. This list can reflect the content that is currently most popular among users and is also an effective way for users to find hot topics and high-quality content.

Looking at the list, we can find some characteristics.

1. Popular content is often highly entertaining and interactive, and can resonate with users. For example, some funny challenges, dance challenges, special effects creativity, etc. can easily become hits.

2. Popular content is often time-sensitive and follows social hot spots and trends. For example, during specific festivals or events, content on related topics is more likely to become a hit.

3. Popular content often requires creators to have certain talents and creativity, and to be able to provide unique perspectives and freshness.

2. Can Douyin’s popular list be purchased with money?

Regarding this issue, Douyin officials did not clearly state that the list can be purchased. In reality, we can indeed see some phenomena that trigger people's speculation about list purchases.

On the one hand, some companies or individuals may take some measures to purchase list positions in order to increase brand awareness and influence. For example, artificially improving the ranking of content through means such as boosting likes, boosting comments, and boosting views.

This phenomenon is not uncommon on Douyin, but this kind of purchase behavior is not officially recognized and involves certain risks. Once discovered by the platform, the account may be banned.

On the other hand, in order to encourage the creation and dissemination of high-quality content, the Douyin platform will also support some high-quality creators and content through various activities, bonuses, etc. For example, Douyin Creator Bonus Plan, Douyin Challenge, etc. are all initiatives to encourage creators to produce high-quality content.

The Douyin Hot List is a reference indicator that reflects popular content and trends. We can understand the current user interests and needs by observing and analyzing this list. We must also be wary of list buying and maintain a fair and healthy online environment.

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