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How to start live streaming on Taobao

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Release: 2024-05-03 02:48:52
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Taobao Live broadcast process: 1. Register a host account; 2. Bind a Taobao store; 3. Create a live broadcast plan; 4. Prepare live broadcast equipment; 5. Start live broadcast. Things to note: 6. Real-name authentication; 7. Comply with Taobao live broadcast specifications; 8. Live broadcast around product introductions; 9. Interact with the audience during the live broadcast; 10. Optimize the review after the live broadcast.

How to start live streaming on Taobao

Taobao Live Broadcasting Guide

How to start broadcasting?

  1. Register Taobao anchor account: Open Taobao APP, click "Seller Center" → "Operation Management" → "Live Broadcast Management" → "Anchor Account Management", fill in Related informationRegister anchor account.
  2. Bind Taobao store: Bind the anchor account to Taobao store for product listing and sales.
  3. Create a live broadcast plan: Create a live broadcast plan in advance, including live broadcast time, theme, activity content, etc.
  4. Prepare live broadcast equipment: Prepare the equipment required for live broadcast, such as mobile phones, fill lights, microphones, etc.
  5. Start live broadcast: At the scheduled start time, click the "Live Broadcast Now" button to start the live broadcast.

Note:

  • Real-name authentication is required before live broadcast.
  • During live broadcast, you must comply with Taobao Live Broadcast regulations to avoid violations.
  • The live broadcast content should focus on product introduction, shopping sharing and other related topics.
  • Interact with the audience during the live broadcast to mobilize the atmosphere.
  • After the live broadcast ends, download the broadcast in time and review the live broadcast effect to optimize the subsequent live broadcast content.

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