Sony releases new A9M3: innovative full-frame technology debuts

November 8 news, last night, Sony (China) officially announced the launch of a much-anticipated full-frame mirrorless speed flagship, the new Sony A9M3 (model: ILCE-9M3).

This A9M3 camera is Sony's first product, which uses a global shutter full-frame image sensor. Without the jelly effect and black screen, it can shoot continuously at an astonishingly high speed of about 120 frames per second

According to the editor’s understanding, Sony said that the A9M3 is a This epoch-making product integrates the needs of professional photographers, not only from the sensor to the appearance design, but also includes the design of button layout and menu functions. This will help professional photographers capture those decisive moments. This camera is equipped with a newly developed full-frame global shutter image sensor with an effective pixels of approximately 24.6 million, using Exmor RS CMOS technology.

The A9M3 is equipped with high-speed cache and the new BIONZ XR image processor, which can achieve high-speed continuous shooting of about 120 frames per second without black screen. This allows photographers to easily capture those moments that are difficult to detect with the naked eye. In addition, the high-speed performance of the global shutter allows the A9M3 to have a maximum shutter speed of 1/80000 seconds (1/16000 seconds during continuous shooting), which enables it to shoot high-speed sports subjects without the jelly effect

In addition, the A9M3 It is also equipped with 759 phase detection autofocus points, which can cover approximately 95.6% of the viewing range, and has a built-in AI smart chip that supports real-time recognition and tracking of various subjects, whether when shooting videos or photos. In addition, A9M3 also has a powerful anti-shake function, supporting 55-axis anti-shake effect up to 8 levels, ensuring clear and stable photos when shooting

As a member of the Alpha series , A9M3 is the first camera to support 4K 120p high frame rate video recording without cropping, and can also obtain high-resolution 4K 60p video through 6K supersampling. The A9M3's data transfer speed is nearly twice that of the A9M2, and 5 GHz communication provides efficient and stable FTP instant transfer, meeting the needs of news and sports photographers and studios. In addition, the dual card slots of A9M3 support CFexpress Type A and UHS-II high-speed SD memory cards

A9M3 is scheduled to go on sale in late January 2024, with a suggested retail price of 44,999 yuan. The introduction of this camera will provide photographers with more powerful tools to capture wonderful moments.

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