iPhone 15 series is about to be released, and high-end models are expected to increase in price by US$200

News on August 23, it was recently learned that Apple will release the much-anticipated iPhone within the next two months. The 15 series mobile phones have become the most anticipated new technology products in the second half of 2023. However, relevant news revealed that this new product launch may be accompanied by price increases, especially for the iPhone 15 High-end models such as Pro and iPhone 15 Pro Max may increase by as much as $200 (approximately RMB 1,450).

Source DigiTimes quoted industry insiders as saying that the price increase is related to many factors. The increase in smartphone manufacturing costs and the decline in overall mobile phone market shipments have put certain pressure on new product pricing. And Apple’s iPhone The 15 series introduces innovative technologies such as the A17 bionic chip, as well as a titanium alloy body and a periscope telephoto camera, which may have an impact on product costs. In addition, global inflation has also had an impact on Apple's pricing in the United States, becoming a major factor leading to rising prices.

It is worth noting that the price increase may have a certain impact on the sales of the iPhone 15 series. According to the editor’s understanding, the market predicts that this year’s iPhone Sales of the 15 series are likely to decline, with sales expected to be only about 77 million units, a decrease from the previous 83 million units. This is also consistent with the gradual decline in overall shipments of the global smartphone market. Although new products may introduce a series of exciting innovations, rising price pressure may make the sales situation more complicated.

Currently, Apple has not officially announced the iPhone 15 series release date, but there is news that a press conference may be held around September 12. In any case, paying attention to relevant news will help you learn about this highly anticipated new product as soon as possible.

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