News on July 5, according to market research agency Counterpoint The latest tracking data released by Research shows that global extended reality (XR) headset shipments fell by 33% year-on-year in the first quarter of 2023. This data shows that consumer interest in the XR market is gradually waning.
According to reports, meta company still maintains its leading position in the XR head display market. The cumulative shipment volume of meta's Quest series headsets in the first quarter of 2023 exceeded 20 million units, of which Quest 2’s shipments reached 18 million units. However, the company faces a challenge, which is that the shipment share of the Quest series of headsets has dropped to 49%. This is since the launch of Quest in the fourth quarter of 2020. the lowest level since 2. The main reason is that Sony launched the successor to its 2016 PSVR headset, which attracted the attention of some consumers.
Sony Corporation occupies the second place in market share. Its newly released PSVR2 has attracted great attention from the majority of video game enthusiasts. According to the editor's understanding, in the first quarter of 2023, PSVR2 shipments were 1.2 times that of the previous generation, allowing Sony to occupy 32% of the market share.
Pico and DPVR rank third and fourth in market share respectively. Although Pico's performance improved after being acquired by ByteDance, its shipments fell by 38% in Q1 2023 due to a lack of attractive consumer use cases and high-quality content. DPVR achieved shipment growth driven by strong partnerships. In the first quarter of 2023, DPVR shipments fell by 40% as a result of delayed orders from partners in the education sector.
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