Price competition and uncertainty about gaming experience: Sony's 'Project Q' handheld console faces challenges

According to news on July 1, the court litigation between Microsoft and the Federal Trade Commission regarding the acquisition of Activision Blizzard is nearing completion. However, in the lawsuit, Sony revealed its new streaming handheld "Project" Q" is priced below US$300 (approximately RMB 2,177).

According to a recent article by foreign media Thegamer, regarding the pricing of Sony's "Project Q" handheld console, The media conducted an analysis and believed that its price advantage compared with competitors is not large.

Thegamer stated that based on current information, Sony's "Project For ordinary players, the Q" handheld console is like cutting the PS5 DualSense controller in half and pasting it on both sides of an 8-inch tablet. To play games, players need to prepare an additional PS5, and for The effect of the actual gaming experience is not yet known exactly.

The media also compared Sony's "Project Q" handheld console with the Nintendo Switch, which also sells for around US$300. The OLED version was compared, and the PSP and PSV handheld consoles priced at US$250 (approximately 1814.32 yuan) were used as examples. They believe that users who choose Sony can only buy one monitor, and suggest that if Sony's "Project Q"For a handheld console to be successful in sales, its price should not exceed US$200.

According to the editor's understanding, Sony's "Project" The Q" handheld console faces price competition and gaming experience uncertainty over rival products. The handheld console is described as combining the PS5's controller with a tablet, but whether it can provide a satisfactory gaming experience is unclear. At the same time, Nintendo Switch Competing products such as the OLED version also have similar prices and already have mature game libraries. Therefore, Sony's "Project Q"If the handheld console is to succeed in the market, it may need to consider lowering its price to increase its appeal.

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