People use ChatGPT to automatically compose emails and Microsoft Salesforce has begun to integrate similar functions.

News on March 9th, many people have begun to use artificial intelligence chatbots to automatically write various email manuscripts. This suggests that AI like ChatGPT may soon play a major role in business as companies like Salesforce and Microsoft tightly integrate AI chatbots with software.

A video that recently went viral on the short video platform TikTok shows how to use ChatGPT integrated with Google Sheets to automatically select a group of executives from different companies and write corresponding application promotion emails. The application automatically identified 10 companies in an industry and their corresponding CEOs, and generated different pitch content for each company, with questions specific to each company.

TikTok video creator Alex Klufas focuses on making videos about working in the tech industry. She said, "I think we are at a very interesting turning point. Just 6 months before ChatGPT was released to the public, artificial intelligence was not easily accessible to us. But in the future, we will start to think about how to use artificial intelligence in our daily lives. Smart."

The video has been viewed more than 2.5 million times, and is followed by comments asking how the app works. Relevant online content demonstrating similar techniques clearly struck a nerve.

Generative artificial intelligence such as ChatGPT, which uses large language model (LLM) technology, has set off a craze, causing many large technology companies and startups to rush to integrate software that can automatically generate content written like humans.

LLM-based products rarely make real money. Microsoft and Google are working to integrate a new generation of chatbots into search engines. Meanwhile, many companies are working on using these AI bots to write marketing copy or computer code.

The video posted by Klufas shows how this kind of application can be commercialized in the near future: using artificial intelligence chatbots to quickly write personalized emails and use them to sell products, market or promote products. personal information. Microsoft and Salesforce this week released new products with similar capabilities.

Credit Suisse financial analysts repeatedly pointed to automated email generation as a specific near-term use of the technology in a report earlier this month. Analysts estimate that Microsoft's recently announced generative artificial intelligence product pitch capabilities could help it capture market share, potentially adding more than $768 million in annual revenue to the company.

Upcoming products

On Tuesday, Salesforce announced the launch of an LLM product called EinsteinGPT. This artificial intelligence tool is based on the ChatGPT model developed by OpenAI and can automatically write marketing emails. The integration also fits Salesforce's business model, as the company's main product is a web application that tracks how often salespeople contact prospects.

In a tweet on Tuesday, Salesforce CEO Marc Benioff demonstrated the software, using it to identify two different contacts at a company and then automatically generate a A one-sentence email asking to set up a meeting. During the demonstration, after the user asked the software to use less formal statements, EinsteinGPT automatically softened the originally cold wording.

Salesforce has not yet determined the price of these artificial intelligence tools, but said it is currently testing them with some customers.

Microsoft announced on Monday that it will integrate generative artificial intelligence based on ChatGPT into a business tool called CoPilot. One of its main functions is also to use artificial intelligence to automatically generate emails.

In the demonstration video, Microsoft introduced how to integrate this feature into the Outlook mailbox, and also demonstrated how to use this feature to reply to the content of the proposal or ask for a time to meet with the customer.

During the use case demonstration, an email received in the mailbox wanted to follow up on a potential sales transaction. Microsoft's new feature provided four different draft responses, one of which offered more discounts and another This dispels customers' concerns.

Microsoft says its AI email writing feature can pull important contextual clues from email content, such as previously discussed prices, and copy them into AI-drafted responses. In the use case provided by Microsoft, users themselves can also make more edits before sending the AI-generated draft.

Microsoft said on Monday that this feature is currently in testing and will be released to customers using Microsoft Viva Sales on March 15.

Some startups are even setting their sights on developing customized artificial intelligence. The app analyzes a user’s previous email and text exchanges and integrates them into a personalized artificial intelligence model that can respond to messages as if they were the user themselves.

Startup personal.ai’s chatbot is currently in testing. "Sometimes people want to communicate with you and you don't have time to reply to them, you don't have time to express your thoughts," said company founder Suman Kanuganti. "The benefit of AI is that in these situations Next, you can choose to let artificial intelligence assist you, or automatically reply.” Bots may be used to phish for private passwords.

JPMorgan analysts wrote in a report this month looking at the artificial intelligence industry: "We are likely to see a large number of targeted messages and spam that will be indistinguishable from other emails."

In addition, ChatGPT is also prone to "hallucinations" or fabricated content. After all, this kind of artificial intelligence only predicts the next word or phrase based on statistical data, without knowing whether the content generated is correct.

Microsoft said in the statement that it will use relevant data from the software to provide factual support for the reply content, and set up a thumbs-down button so that users can tell the bot that a certain reply content is not use. This helps train the model to avoid making the same mistake in the future.

A Salesforce executive previously said that the company is taking action as quickly as possible without compromising responsible and ethical practices.

But the limitations of ChatGP are clearly visible in the viral video on the Internet. Although some of the content is correct, several of the CEOs recommended by ChatGPT have either left the company or are not executives of the corresponding companies at all. While this type of email contacting a stranger may sound easy to read, it may still require a human to review that everything is correct.

"After all, this technology is still in its infancy, and I think anyone using this technology has to do their due diligence," said Klufas, who produced the video. She said she didn't actually send the ChatGPT-generated email.

But Klufus is still excited about using ChatGPT to help create videos and other social media content. Her latest application is using ChatGPT to create video subtitles with keywords, making it easier for people to find her videos online.

The above is the detailed content of People use ChatGPT to automatically compose emails and Microsoft Salesforce has begun to integrate similar functions.. For more information, please follow other related articles on the PHP Chinese website!