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What is Pinduoduo?

青灯夜游
Release: 2022-03-28 14:22:39
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Pinduoduo is a third-party social e-commerce platform focusing on C2M group shopping. By initiating group buying with friends, family, neighbors, etc., users can buy high-quality goods in groups at lower prices. Pinduoduo aims to gather the power of more people, buy better things at lower prices, and experience more benefits and fun.

What is Pinduoduo?

The operating environment of this tutorial: HarmonyOS 2.0 system, Pinduoduo 6.5.0, HONOR V30 mobile phone.

Pinduoduo is a mainstream e-commerce application product on the domestic mobile Internet. It is a third-party social e-commerce platform focusing on C2M group shopping. It was established in September 2015. Users can initiate and communicate with friends, family, Neighbors and others can join together to buy high-quality goods at a lower price.

Pinduoduo aims to gather the power of more people, buy better things at lower prices, and experience more benefits and fun. The social concept formed through communication and sharing has formed Pinduoduo’s unique new social e-commerce thinking.

Main functions:

Pinduoduo users can initiate group buying with friends, family, neighbors, etc. to buy the goods they need at a lower price.

Pinduoduo gathers the power of more people and buys better things at lower prices.

Concept:

  • Social e-commerce operation model

Pinduoduo combines entertainment and sharing The concept is integrated into e-commerce operations. Users initiate invitations, and after successfully placing an order with others, they can purchase all products at a lower price. At the same time, they also understand consumers through ordering, and use machine algorithms to accurately recommend products.

  • The intrinsic value of “duty”

Chairman Huang Zheng emphasized that the basis of Pinduoduo’s survival is to create value for users, whether it is Whether you are radical or conservative, you will always focus on the intrinsic value of "duty". The core of Pinduoduo’s values ​​is “duty”. "Duty" roughly means "stick to one's own duties." In Pinduoduo’s work system, when an employee’s monthly working hours reach 300 hours, the system will display “You have done your job.” At the 5th anniversary meeting, Huang Zheng once again mentioned, "Our duty is to first figure out our positioning, what kind of value we create for whom, who we rely on for our survival, and what our responsibilities are."

What is Pinduoduo?

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