We are trying to find the correct UTM to use. For example, we have 4 areas in our React web application, all directed to our partner company ElectronicsStore website.
In screen page 1 (www.abccompany.com/Home) we have
In screen page 2 (different application area, www.abccompany.com/Email) we put it next to the email inbox
All four point to the ProductElectronics website. This is what I have so far.
I was thinking of using utm_content but not sure since they are not in the same rectangular part but different areas of the screen.
utm_source: 'home-dashboard' , or 'email' utm_medium: 'website' utm_campaign utm_term utm_content
Should I use utm_content:, and write ('left-menu', 'top-menu', 'click-ad', 'email-center'? Does this all make sense for UTM the term?
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In this case, you want to differentiate between different app locations leading to the same destination.
Left menu:
Top navigation menu:
etc...
Remember that the "utm_medium" parameter may be "recommended" (or whatever you wish to call this form of navigation in your application).