It's a long road ahead, but Apple's car may bring hope by 2030

According to Bloomberg’s Mark Gurman’s latest point out, in order to achieve business revival, Apple needs to launch a landmark “big event.” Therefore, Apple is actively developing mixed reality and electric vehicle markets. News shows that Apple plans to launch a new product in the future to bring more business opportunities to the company. Gurman emphasized that although the road to the Apple car project is still long, it is expected that this revolutionary The car will appear on the market before 2030. Meanwhile, Apple’s Vision The Pro headset has been announced to be released "early next year", marking an important step for Apple to enter the mixed reality industry.

In recent years, news about Apple’s car development has often spread. Gurman believes that "Apple Car still has a chance," but does not expect Apple to launch any new products from the project in the short term

In addition, Apple analyst Ming-Chi Kuo said in A statement was also issued in September this year stating that Apple’s car project The Car team will be reorganized before the end of the year. He believes that the project is currently in a completely low-key state, raising doubts about "whether Apple Car can be mass-produced in the next few years."

Over the years, there have been multiple revelations that Apple’s Project Titan aims to create a fully autonomous car that requires little human intervention, although this goal seems difficult to achieve.

Rumors about Project Titan can be traced back to 2014, when news first broke that Apple was focusing on the automotive field. Apple forms SixtyEight Research virtual company and conducted research and development work at the SG5 factory in California.

The team of Project Titan has been reorganized many times. When Bob Mansfield took over as project leader in 2016, he announced that Apple would not compete directly with Tesla.

Apple just released its latest financial report last week, which attracted widespread attention in the industry. According to data, Apple’s total revenue in the fourth fiscal quarter reached US$89.5 billion (approximately 653.35 billion yuan), and quarterly net profit reached US$23 billion (approximately 167.9 billion yuan). Apple's financial performance is impressive and provides more capital support for its future innovation initiatives.

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