publisher is a desktop publishing application software released by Microsoft. It inherits all the controls of Word and Excel, and also has the flexibility of Powerpoint. It can drag text and pictures at will, and it is easy to operate. It is more convenient than Word; therefore, Publisher is more targeted in processing pictures, text, and layout, and its typesetting is more flexible and more friendly to typesetting personnel.
The operating environment of this tutorial: Windows 10 system, Publisher 2019, Dell G3 computer.
Publisher's full name is "Microsoft Office Publisher", which is a desktop publishing application software issued by Microsoft Corporation. It is often considered an entry-level desktop publishing application software. It can provide more powerful page element control functions than Microsoft Word, but it is still slightly inferior to professional page layout software.
Compared to other desktop publishing software, Publisher has historically been less popular with high-end business printing shops. It's only available on Windows, and a significant portion of the industry's systems run Apple's Mac OS X. Publisher's positioning as an entry-level application software has caused many problems, such as the lack of corresponding fonts and embedded objects on the service provider's computer (although Publisher provides tools that can compress associated files into a self-releasing application) ). Many high-end features, such as transparency, object shadows, slugs, path text, embedded PDF output, etc., are either not fully implemented, or simply not available. But some recent versions have improved a lot, focusing on color separation and handling color output correctly. Publisher 2007 also includes the long-awaited feature of outputting commercial publishing-quality PDFs with embedded fonts, available as an option for download from the Microsoft website.
Publisher is included with high-end Microsoft Office editions. This reflects Microsoft's positioning of Publisher. It is an easy-to-use, affordable product compared to those heavyweight products. Its target users are mainly those who do not have professionals to produce marketing materials and other documents. small companies.
Most of the alternatives to Publisher, except Adobe PageMaker, do not provide the function of importing Publisher; however, Publisher can export to EMF (Enhanced Metafile) format, which can be supported by other software.
Use Publisher to quickly get started with graphic design
The functions of Publisher software inherit the basic principles of Office’s operating interface, and are somewhat similar to the famous and popular Word software. Overlapping places, such as:
1. The interface operation principle of Publisher software overlaps very closely with that of Word, and the buttons and operation interfaces are all the same.
2. The basic principles of Publisher's action bar are almost 90% the same as those of Word.
These overlaps are very beneficial for novices to quickly grasp the operating principles of Publisher and get started with Publisher quickly. Because most non-professional graphic designers in the office are actually familiar with the operation of the Word interface, switching from Word to Publisher does not require too much transition cost.
Although many people are confused about the real difference between Word and Publisher software, there are actually more differences between Publisher and Word.
The operating principle of Publisher adheres to Office
The overall design idea of Publisher is based on the flat pattern as the design object, which is very different from Word software. The overall design idea is words and paragraphs.
Publisher software inherits all the controls of Word and Excel, and also has the flexibility of Powerpoint. You can drag text and pictures at will, and it is more convenient to operate than Word.
Therefore, Publisher's processing of pictures, text, and layout is more targeted, the typesetting is more flexible, and it is more friendly to typesetting personnel.
So Publisher is a professional typesetting software, while Word is a word processing software.
Publisher's typesetting function is relatively simple compared to Adobe Indesign, especially in terms of image processing. But in terms of text layout, Publisher and Adobe Indesign can be said to be comparable.
Some features that make publisher easier to use
Publisher has the following layout features, which I personally prefer:
1.Publisher’s text layout Automatic paging
This function is simply an artifact of text typesetting. If the text cannot be written on one page, Publisher can automatically adjust to the next page for typesetting, saving a lot of trouble.
2. Publisher comes with design function templates
Publisher itself comes with some function templates that are in line with design principles. Such as advertisements and posters, which are very suitable for beginners to copy cats and animals and get started quickly.
3.Publisher comes with formatting of promotional materials
Using Word to format publications, the design of the front page and back cover is a troublesome task. The master page of Publisher has naturally taken into account the design requirements of books and magazines, making the design of publications very simple and easy.
4.Publisher’s reference lines are very flexible
The biggest fear when designing a layout is inaccurate reference lines, and Publisher is very thoughtful about reference lines, which basically covers the needs of novices in layout design. All usage ranges of reference lines.
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