Online promotion is a must-learn for everyone who works in e-commerce. Promotion is a science and a lot of knowledge must be mastered by oneself. For novices, they may not know where to start. The editor will introduce to you how novices can learn online promotion well?
1. Learn SEO
#seo is search engine optimization, which is something that every partner engaged in online promotion must master . Determine the search engine according to your product search situation. For example, almost all domestic products are optimized by Baidu search engine optimization.
2. Analyze peers
For promoters, there are thousands of products that need to be promoted, and many industries are unfamiliar to us. It doesn’t matter, go see how your peers promote it, use their promotion methods as a blueprint, and you’ll be able to get started soon.
3. Formulate a plan
With a basic understanding of what SEO is, we can start doing promotion work. Develop a schedule for the work at hand, that is, when to achieve what optimization effect.
4. Promotion methods
There are various online promotion methods. In general, it must be related to the industry, so that it is a high-quality way to attract traffic. Novices tend to be perfunctory due to the heavy daily tasks and just find a place where they can post. This will only reduce the weight.
5. Taking both internal and external considerations into account
Judging from Baidu’s algorithm update process in recent years, the role of light-emitting external links is getting weaker and weaker. Baidu currently prefers high-quality external links and high-quality on-site articles. Novices must pay attention to both internal and external considerations.
6. Adjust the plan
Another thing to note is that online promotion should not be rigid. After promoting for a period of time, look back at the results. If the results are not satisfactory, adjust the plan immediately to avoid wasted effort.
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