AI+Web3 has become the mainstream of encryption narratives. How can WELL3 unlock new potential in the health industry?

Author: Nancy, PANews

Recently, WELL3, the innovative health platform of Web3, has achieved outstanding results of more than 50 million US dollars in the public token sale, which has attracted market attention and heated discussion. As a "new force" of Web3 launched in 2024, how did WELL3 stand out among a number of projects in a short period of time and achieve rapid brand growth? How to use AI and blockchain technology to open a new narrative of health?

Combined with Web3 AI gameplay, three core functions are launched

With the increasing attention and demand for the physical, mental and spiritual health industry, this field has become a global focus and a new economic growth point, especially It is because of the pressure and negative factors brought about by the COVID-19 epidemic, climate crisis, economic downturn and other factors that people's physical and mental health have been seriously affected. According to the BusinessOfApps report, health apps generated approximately US$950 million in revenue in 2023 alone, with 56 million active users. According to the Global Health Institute (GWI), the world health economic value is expected to reach US$7 trillion in 2025.

Although the health industry is growing exponentially, data security and privacy protection in the era of information explosion have also restricted the pace of development of the industry. Blockchain-based health solutions The plan has become a key focus of the market. Centered around the design concept of "relaxation, reward and retreat", WELL3 based on opBNB uses blockchain and AI technology to build another decentralized health system that users can't stop. While ensuring users' ownership of data, Provide personalized health guidance and financial rewards to motivate users to participate in health.

According to the official introduction, WELL3 has three core functions: AI companion, Mindfulness/Wellness to Earn and health data management. Among them, the AI ​​concept, as the innovation and growth engine of the Web3 project, has gained market focus amid strong market expectations. WELL3’s AI companion uses machine learning algorithms to help users customize their personal health journey. This feature can provide customized health advice, encouragement and insights by analyzing user data and interactions, as well as user preferences and lifestyle. In terms of AI layout, WELL3 also plans to incorporate AI concepts into Petz products. According to official disclosures, in the future WELL3 platform, users will have their own Wellness space. In addition to cultivating their own Petz, they can also perform various tasks and use the token $WELL to exchange Petz for different props and equipment to help it grow. and evolve to earn more tokens;

Mindfulness/Wellness to Earn is an X to Earn product that allows users to track metrics such as user steps and heart rate by integrating Apple Health and Google Fit, and provides The native token $WELL is used to encourage users to participate in healthy activities. Of course, WELL3 also introduces a task system to increase user participation. Experience points can be obtained as rewards after completing each task. Tasks are mainly divided into basic tasks integrated with users' daily activities and special tasks with limited time challenges. But unlike previous Web3 projects such as StepN that relied on a single fitness method and had high entry barriers, Well3 allows anyone to achieve a state of deep physical and mental rest and relaxation through simple healthy exercises such as breathing, sleep, yoga and meditation;

In addition, WELL3 also returns data privacy rights to users, allowing users to have the right to access and change their health data, thus balancing the needs between data sharing and privacy.

Introducing Token and NFT gameplay, the token sale earned more than 50 million US dollars

Token economics is an important tool for coordinating incentives for Web3 projects. $WELL is the main token in the WELL3 ecosystem. Users can obtain it through healthy activities, NFT, completing tasks and content creation, etc., and can be used to redeem exclusive rewards such as healthy travel and resort accommodation. Currently, 20 resorts in 8 countries are ready to accept $WELL. In the future, the platform will continue to expand the list of partners to expand a wider range of consumption scenarios.

In the recent public token sale, WELL3 was a great success, raising US$10 million in the first minute of the sale alone, and obtaining more than US$55 million worth of ETH within 24 hours. , it can also be seen that the market has high recognition and expectations for it.

At the same time, NFT is also an important part of WELL3. For example, users can gain experience points by creating NFT; NFT holders such as DeGods, Doodles, y00ts, CyberKongz Genkai and KaijuKingz Genesis can participate to earn different rarities ( Rare, Uncommon, Legendary and Mythical) magic books to redeem for $WELL in the future.

Currently, WELL3’s experience points and magic book-related activities are in full swing. Users can join through invitation codes and bind social accounts, recommend friends, and complete multiple tasks (such as retweets, following accounts, and breathing exercises, etc. ), user account and magic book level may become the basis for future airdrops. According to official disclosures, the airdrop time begins simultaneously with the TGE (Token Generation Event). So far, WELL3 has attracted more than 870,000 users, and the total number of independent wallets has exceeded 520,000.

Behind the rapid growth of WELL3 users in the short term, we can get a glimpse of it from Fenbushi Capital’s recent talk about the reasons for investing in WELL3. The institution pointed out that “the global health market has huge opportunities. GWI has predicted that the health economy will grow by 8.6% per year. % growth, the health economy will reach 8.5 trillion US dollars by 2027. WELL3 is more than a simple fitness tracker. The introduction of the "Wellness to Earn" mode can motivate users to participate in daily healthy activities and be sustainable. Pond's gameplay is different. WELL3 creates consumption scenarios for users' virtual assets and makes the consumption process interesting. For example, the AI ​​companion function can provide users with customized health advice and guidance, which is extremely low-cost compared to hiring a personal trainer. This will also encourage users of the platform to become long-term subscribers, thereby promoting the long-term sustainability of the token economy. This feature is also one of the most anticipated artificial intelligence applications to date. In addition, the founders of WELL3 have the expertise to effectively manage the community. , and maintain close communication with the community. A strong and actively engaged community is often an important factor in the success of a project, and in some cases is even more important than the team itself.” In the second quarter, a TGE (Token Generation Event) will be held and the MVP version of the WELL3 application will be launched. Next, the Alpha version will be released, the partnership will be expanded to launch WELL3 branded products, and the AI ​​companion function will be officially launched.

Overall, by establishing low-investment participation thresholds and building multiple scenarios of economic incentives, WELL3 can not only increase the popularity of applications and continuously mobilize user enthusiasm, but also use AI and blockchain to open up a wider range of A healthy narrative space, which will also become the basis for its rapid popularity and better capture of ecological value.

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