How to open a Xiaohongshu store

The process of opening a store on Xiaohongshu: 1. Register an account; 2. Open a store; 3. Upload products; 4. Set up logistics and payment; 5. Publish products.

How to open a store on Xiaohongshu

Step one: Register an account

Go to the official Xiaohongshu website or download the Xiaohongshu App and register an account. Fill in your personal information, including username, password, mobile phone number or email.

Step 2: Open a store

In the Xiaohongshu App, click "Me" in the lower right corner, select "My Store", and then click " Open a small store." Follow the prompts to fill in basic information such as store name and store type.

Step 3: Upload products

Click "Product Management" and you can add products. Fill in the product name, price, inventory, product details, main image and other information. It is recommended to use high-definition pictures that truly show the product for product images.

Step 4: Set up logistics and payment

Enter "Shipping Settings" and select the logistics method and freight template. In "Payment Settings", bind your payment account.

Step 5: Publish the product

After filling in the product information, click "Publish". The system will review your product information. Once approved, the product can be put on the shelves.

Expand information:

• Select store type:Xiaohongshu provides four store types: personal store, corporate store, Brand stores and cross-border stores.
• Product review: Xiaohongshu will review the products to ensure that they comply with platform rules and laws and regulations.
• Promote products: You can promote your products through notes, live broadcast, etc. to increase exposure and sales.
• Customer service: Provide good customer service and handle customer inquiries and after-sales issues in a timely manner.
• Data analysis: Xiaohongshu provides data analysis functions that can help you understand store operations and optimize operation strategies.

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