Strength defines all-round, practical and high-value premium car eπ007 officially launched

On March 14, Dongfeng Yipai’s first product, the Zhiya electric coupe eπ007, was launched at a great value. A total of 4 models were launched, with the official guide price starting from 159,600 yuan.

What’s even more exciting is that Dongfeng Yipai took the initiative to overturn the “card table” and officially announced that from March 14th to April 30th, a limited-time cash discount of 30,000 yuan will be offered for the pure electric version to " The all-round strength of having everything and being good at everything explains what a practical and high-value premium car is. The launch of eπ007 will reshape the mainstream mid-to-high-end automobile market and set off a fierce value storm.

The national team launches the ultimate hard-core independent technology light

Dongfeng Yipai eπ007 is the master of Dongfeng Group’s new energy technology and is an entry into the mainstream market A sharp blade. At the event, Chen Hao, member of the Standing Committee of the Party Committee and Deputy General Manager of Dongfeng Motor Group Co., Ltd., said: eπ007 is so "just right" in terms of its timing, the technology used, and the quality of the product.

eπ007 was born from the Dongfeng Quantum Architecture customized and developed by Dongfeng. It is personally operated by the "Engineer Racer Team" who won the CTCC Triple Crown. The adjustment is more delicate, allowing Unprecedented pleasure is possible.

In addition to the Dongfeng quantum architecture that is at the forefront and leads the future, eπ007 also has a new energy power technology treasure - Mach E power, which gives eπ007 a "coupe level" that can accelerate from 0 to 100 mph in 3 seconds.

At the same time, eπ007 is also a 360° zero-defect safe car, which has been transformed and reborn during a cumulative test process of 10 million kilometers. The torsional stiffness of the vehicle reaches 40,000N·m/rad, reaching the global super five-star safety standard, and it also won the "China's Top Ten Car Body" technology award.

Relying on the strong support of advanced technologies such as Dongfeng Quantum Architecture and Mach E Power, eπ007 successfully achieved the extreme challenge of flying across sea level for the first time in the industry. The video of the successful challenge was released for the first time and won continuous applause from the audience.

In terms of battery safety, Mach E batteries have undergone rigorous "land, sea, and air" amphibious tests to ensure that the battery performs safely at any time and in any space, allowing users to travel with more peace of mind.

Thanks to Dongfeng’s self-developed L300 winding square large-size battery cell with a unique structure, in the suspenseful land shooting test, the Mach E battery was hit by 7.62mm caliber bullets used by AK47 nine times in a row. After shooting, the bullet penetrated the battery core, but the battery still "did not catch fire or explode."

In the high-altitude test of free fall from an altitude of 8 meters, the Mach E battery completed the test at a standard higher than the national standard, and no thermal runaway occurred. In the seawater immersion test, the Mach E battery also became the first battery to still work normally after being immersed in 1.5 meters of seawater for 24 hours. It is worth mentioning that the Mach E battery can safely pass the 1.5-ton high-speed crash test after 168 hours of high-temperature storage, far exceeding the C-NCAP five-star crash requirements.

In addition, through the application of high-efficiency grouping technology, cloud-based intelligent battery management system, wide temperature range heat pump technology, multi-heat source efficient coupling utilization technology, etc., eπ007 has improved the temperature and battery life. The control is unrivaled in the world, with low-temperature battery life attenuation rate as low as 30%, and battery life achievement rate ranking first in the industry.

Yang Yanding, Deputy Secretary of the Party Committee and Vice President of Dongfeng Corporation’s Research and Development Institute, said on the spot: Dongfeng Motor regards customer perception as the source of technological innovation and creates an excellent experience for eπ007 bit by bit that surpasses its peers. eπ007 has both the rationality of "engineer thinking" and the sensibility of "user thinking". It fully meets the "three major needs" of safety, performance and enjoyment, and has the ability to become the "loved car in the heart" of users.

Taking eπ007 as the starting point, Dongfeng Motor and Dongfeng Yipai will make collaborative breakthroughs to further accelerate the construction of green, intelligent electrification, high-level technological self-reliance, and continuously create value for customers, so that " Technology Dongfeng defines the future”!

Focus on the mainstream market, eπ007 is “good in everything”

eπ007 combines taste and technology. Its appearance adopts the brand philosophy of “great simplicity” and is carefully crafted with unique details. Dynamic yet restrained, elegant yet avant-garde. Common selling points of competing products such as hidden door handles, panoramic domes, electric hatchback tailgates, etc. are all standard features of eπ007; it also provides the only electric scissor doors in its class, butterfly shadow carpet projection lights, electric tail wings, etc. Optional items further meet the needs of young people pursuing individuality.

In addition to good looks, eπ007 also has rich technological configurations. The entire series comes standard with eπ PILOT-intelligent assisted driving, supporting AEB emergency braking, ACC adaptive cruise, LKA lane keeping and other functions. An optional Smart Driving Navigation upgrade package is available to realize high-end driving assistance functions that are rare in this class, such as "High-speed NOA Navigation Assisted Driving" and "LAPA Beyond Visual Range Memory Parking", allowing you to enjoy a relaxed and intelligent travel experience beyond the next level.

The car comes standard with the only Dongfeng SOA smart cockpit and WANOS panoramic surround sound field in its class. All models are equipped with the fastest intelligent interactive voice system in its class, and are fully equipped with smart equipment. In terms of comfort, all front row models are equipped with electric seats as standard, supporting seat ventilation/heating functions; the industry's first anti-viral leather steering wheel is standard, and baby-grade silicone soft-pack interior materials are optional, creating a luxurious, comfortable and healthy experience. movement space.

##Yu Fei, general manager of Dongfeng Yipai Marketing Division, said: From the beginning to the end, Dongfeng Yipai has had a clear goal - to position itself as a mainstream technology electric brand and to be committed to creating with technology. Infinite possibilities, create aesthetics and texture with taste, resonate with users with trust, always focus on the mainstream market, and create smart cars that "have everything, and are good at everything" for new middle-class users who pursue taste and quality.

Good price, better value! Dongfeng Yipai is full of sincerity

The price is extremely sincere, and the value has been fully upgraded. From March 14th to April 30th, those who place an order to purchase the eπ007 pure electric model can enjoy optional gifts, finance/renewal gifts, delivery gifts, data flow gifts, charging gifts, as well as a lifetime of complete vehicle and three electricity supplies. Warranty "warranty gift" and many other rights and interests; pure electric version cash discount of 30,000 yuan for a limited time. Moreover, users who have made a reservation before March 14th can choose not to use the large-scale rights and interests released on February 14th, but choose the new rights and interests plan on March 14th and enjoy the guaranteed price rights.

Dongfeng Yipai is people-oriented and always insists on walking together with users. Through leading and detailed consumer insights, it brings better choices to all the emerging talents of the era who are brave enough to explore, and creates a beautiful car with "unlimited derivatives" experience. During this event, hundreds of eπ007 car owner representatives from all over the country came to the scene to witness the sincere arrival of eπ007, and officially joined the Dongfeng Yipai family to start a new journey in the future together.

In order to take a step further with users, Dongfeng Yipai announced that based on the G20 co-creation plan and the G.E.T public beta plan, it will launch a brand-specific social platform that integrates interests, trends, sharing and social networking - the GM.π team plan. With a 5 million π team growth fund, it supports the implementation of the GM.π team plan, and sincerely invites car owners to join the "π" team, share the joy of car ownership with "e", and jointly create an ecosystem with unlimited imagination and energy.

The launch of eπ007 will break the long-term boring pattern of China's mid- to high-end sedan market and create a new era of high-value products. The comprehensive and powerful eπ007 gives users a better choice. In the future, Dongfeng Yipai will continue to actively explore and connect with users with more leading technology, higher value products, more comprehensive services, and better market performance. more possibilities and become a group that makes users proud.

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