Lei Jun commented on Apple giving up building cars: Very shocked! 3 years ago I fully understood the difficulty of building a car

On February 28, it was reported that Apple is adjusting its strategic focus, investing more energy in the field of artificial intelligence, and abandoning its previous ten-year electric vehicle plan. This decision means that Apple has abandoned an ambitious and high-profile project, which is quite unexpected to the outside world. This change has attracted widespread attention in the industry, including Xiaomi founder, chairman and CEO Lei Jun. Lei Jun expressed some concern about Apple's move and put forward his own unique insights into Apple's future development in the field of artificial intelligence. This change has caused people to re-examine Apple's future development direction and its progress in the field of artificial intelligence. The source said: I was very shocked when I saw this news! Xiaomi's strategy is "a complete ecosystem for people, cars, and families." We are well aware of the difficulty of building a car. We still made an extremely firm strategic choice three years ago and are serious about building a good car for Mi fans!

It seems that although Lei Jun was shocked by Apple’s decision to cancel car manufacturing, he will continue to build cars and seriously build a good car for Mifen.

Lei Jun comments on Apple giving up building cars

In addition to Lei Jun, Li Xiang, CEO of Li Auto, also commented on Apple giving up building cars. Li Xiang said, "It is absolutely the right strategic choice for Apple to give up building cars and choose to focus on artificial intelligence, and the timing is also right." "First, with toC artificial intelligence, Apple will become a US$10 trillion enterprise; Second, if the car is built and becomes a big success, Apple will increase its market value by US$2 trillion, but the necessary condition for the car's success is still artificial intelligence. The electrification of cars is the first half, and artificial intelligence is the final. "

Apple disclosed internally on Tuesday that it would give up building a car, surprising nearly 2,000 employees involved in the project, people familiar with the matter said. The decision was made jointly by Chief Operating Officer Jeff Williams and Vice President Kevin Lynch, who oversees the effort. The two executives told employees that the project would begin to wind down and that many employees working on automotive research and development would be reassigned to the artificial intelligence unit. Apple will also lay off employees, but it’s unclear how many will be laid off.

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