Sales of independent PHEVs soar, and Wenjie Ideal leads the market - New energy vehicle market analysis report for January 2024

News on March 1, according to the latest "In-depth Analysis Report on the National New Energy Market in January 2024" released by the Passenger Car Association, the new energy vehicle market performed strongly in January this year, with retail sales reaching 668,000 vehicles, a year-on-year increase As high as 101.8%. Among them, the sales volume of self-owned brand new energy vehicles has an absolute advantage, with a total of 580,000 vehicles sold, accounting for 86.7%.

The report further pointed out that the sales of independent brands in the field of pure electric vehicles continued to grow, with retail sales reaching 294,000 units in January, a year-on-year increase of 76.1%. However, what deserves more attention is that the sales of independent PHEV (plug-in hybrid, extended range) models have grown even more rapidly, with a year-on-year growth of 163.6%, with sales reaching 286,000 units. The growth rate is more than twice that of pure electric models, and sales have already Close to pure electric models.

According to the editor’s understanding, this growth trend is inseparable from the explosion of domestic PHEV models such as Wenjie and Ideal. Specifically, in January, Wenjie delivered 32,973 new cars across its entire series, a month-on-month increase of 34.76%. Among them, the number of deliveries exceeded 1,000 in a single day on 24 days, making it the first time that the company became the monthly sales champion of a new force in the Chinese market. Not to be outdone, Li Auto delivered a total of 31,165 new cars in January, a year-on-year increase of 105.8%, ranking second.

Industry expert analysis believes that the reason why PHEV models are favored by consumers is mainly because they can be refueled, there is no anxiety about battery life, and they can also drive in urban areas. Enjoy the pure electric experience and green card policy. As consumers become more accepting of new energy vehicles and domestic PHEV models continue to innovate and improve, it is expected that the PHEV market will continue to maintain rapid growth in the future.

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