Huawei catches up with Xiaomi! Becoming the only top five brand growing in the Chinese mobile phone market in the fourth quarter of 2023

News on January 25, today, the well-known data company IDC released the 2023 Q4 China mobile phone market tracking report. Huawei successfully replaced Xiaomi in the top five, ranking 4th with a share of 13.9%, and is also among the top 5 The only brand with positive growth.

The report shows that China’s cumulative mobile phone shipments in Q4 2023 were approximately 73.63 million units, a year-on-year increase of 1.2%, achieving positive growth for the first time after 10 consecutive quarters of year-on-year decline.

The biggest change in this quarter is that Huawei’s market share reached 13.9%, not only successfully ranked among the top 5, but also surpassed OPPO to rank 4th; while Xiaomi fell out of the top 5 and became “other”.

In terms of specific rankings, Apple ranked first with a market share of 20%, a year-on-year decrease of 2.1%; Honor’s market share was 16.8%, a slight decrease of 0.9%. %, ranking second.

vivo’s market share dropped by 8.4% to 15.7%, ranking third; Huawei was the only brand in the top 5 with positive growth, with an increase of 36.2%, with a market share of 13.9% Ranked 4th; OPPO ranked 5th, with its market share falling by 16.1% to 13.7%.

For comparison, the top five mobile phone brands in Q4 2022 are: Apple (20.6%), vivo (17.5), Honor (17.1%), OPPO (15.6%), and Xiaomi (11.6%).

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