Li Auto expands its direct sales strategy, adding 179 retail centers in 2023 and further upgrading in 2024

According to news on January 8, Li Auto recently announced that it will actively expand its direct-operated retail network in 2023 and plans to add 179 directly-operated retail centers throughout the year. This pace is quite rapid, with a new directly-operated retail center opening every two days on average, which fully demonstrates Li Auto’s determination and practical actions in building a sales network.

As of the end of last year, the total number of Li Auto’s directly-operated retail centers has reached 467. These centers are distributed in 140 cities across the country, forming an extensive sales network. In addition, the company also has 360 directly operated after-sales maintenance centers and authorized spray painting centers, as well as 92 directly operated delivery centers. These service facilities cover 209 cities, providing users with comprehensive and convenient service support. This layout fully reflects Li Auto’s user-centered philosophy and is committed to creating a high-quality sales and service experience. Li Auto takes users as its core and always insists on providing users with high-quality car purchase and after-sales services. Through its extensive sales network and service facility layout, Li Auto can better meet the needs of users and provide all-round support. Whether it is car purchase, maintenance or delivery, Li Auto aims at user satisfaction, continuously improves user experience and provides users with better services.

It is understood that Li Auto has always adhered to the principle of directly operating brands and is committed to building a comprehensive direct sales and service network to provide one-stop car purchasing and car services. In the future, Li Auto plans to further expand the scale of its direct sales and service network in 2024 and upgrade existing direct retail centers. The renovated retail center will have a more refined store design, a richer range of vehicle models, as well as a more comfortable reception room and parent-child interaction area. These improvements are designed to create a better car-buying experience for customers and enhance the brand image and market competitiveness of Li Auto.

The above is the detailed content of Li Auto expands its direct sales strategy, adding 179 retail centers in 2023 and further upgrading in 2024. For more information, please follow other related articles on the PHP Chinese website!