Smartphone giants Xiaomi and Huawei actively promote changes in the new energy vehicle industry

News on December 28 shows that the new energy vehicle industry is ushering in a series of major developments, especially the active participation of technology giants Xiaomi and Huawei. These changes will trigger rapid changes in the competitive landscape and mark the dawn of a new era. Huawei recently launched the M9 model, which incorporates many of Huawei's cutting-edge technologies, such as HUAWEI XPIXEL smart headlights and HUAWEI SOUND excellence series speakers. These innovations, known as "black technology", will bring the intelligence and user experience of Huawei cars to new heights.

Xiaomi plans to hold its first technology conference to demonstrate its unique understanding of the market and technological innovation. Xiaomi founder Lei Jun said that although the Xiaomi Auto SU7 may be priced higher, they are committed to bringing users an excellent experience and exceeding market expectations. Lei Jun is confident in the excellent performance of Xiaomi SU7 in terms of driving performance and intelligence, and strives to make Xiaomi cars comparable to the top products in the industry such as Porsche Taycan Turbo and Tesla Model S. This conference is not only a product introduction, but also an important part of Xiaomi's new strategy of "Full Ecology for People, Cars and Homes".

According to the editor’s understanding, at the recent media communication meeting of the China Electric Vehicles 100 Forum, Zhang Yongwei, an industry expert, provided profound insights into the future market. He pointed out that although China's new energy vehicle market faces fierce competition and technological challenges, it still maintains a strong growth momentum. According to Zhang Yongwei's prediction, sales of new energy vehicles will reach 9 million units by 2023, and by 2024, this number is expected to soar to 13 million units, with a market penetration rate of more than 40%. He emphasized that as the iteration cycle of new models shortens, competition in the industry will become more intense, and the phenomenon of "involution" will become more and more obvious. Zhang Yongwei also warned that 2024 will be an important watershed, when the industry will undergo a large-scale reshuffle. Some companies will seize the opportunity to make a leap, while others may face unprecedented challenges.

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