Alibaba International Station's foreign trade AI business assistant makes a strong debut. Internal test data: exposure soared by 19%

AI has been popular for more than half a year, what can it do? Recently, Alibaba International Station found a "serious" job for AI: foreign trade

It is reported that the foreign trade AI product "Business Assistant" of Alibaba International Station will start operations on November 1 and be open to all merchants. It is understood that this AI product is a product that has truly penetrated into the industry and formed a business model. According to internal testing data, the AI ​​business assistant can help foreign trade merchants increase their exposure by approximately 19%

Many people who participated in the internal testing of Alibaba International Station merchants believe that the most surprising thing about this AI product is that it "really understands foreign trade." This AI business assistant has functions such as smart hair products and smart reception, and is fully embedded in all aspects of foreign trade. Based on real-time insights from Alibaba International Station, it can quickly and intelligently provide practical suggestions based on foreign trade scenarios, and generate pictures and videos with one click. Practical material. A merchant who participated in the internal test reported: "These functions can be used directly, and they even provide us with a lot of new understanding of overseas markets."

AI business assistant plays an important role in the "product release" link that is the most troublesome for foreign trade merchants. It can optimize titles with one-click operation, automatically improve product introductions, generate product images suitable for different scenarios, and intelligently generate explanation videos. In short, almost all materials required for product release can be completed with just one click, which greatly improves efficiency and is more in line with the actual situation of overseas markets

For example, in internal testing, when the AI ​​business assistant generated product pictures for an outdoor energy storage battery, it automatically added practical scenes of outdoor camping. In the past, small and medium-sized foreign trade merchants had to take pictures of such products in the wild. Photos, time-consuming and labor-intensive, may not necessarily achieve the same effect.

During the trial process of another aromatherapy merchant, the AI ​​business assistant automatically extracted keywords such as "handmade (handmade)" and "Eco-Friendly (environmental protection)" based on product information, and added them to the product with one click title. These keywords are precisely the characteristics that overseas buyers are most concerned about when purchasing aromatherapy products. The AI ​​business assistant can automatically prompt merchants based on real-time market insights from Alibaba International Station.

According to the aromatherapy merchant, they had not paid attention to the selling points of these segmented products before, but after using the AI ​​business assistant to optimize the titles, the traffic increased significantly

In the intelligent reception process, the AI ​​business assistant can quickly understand the needs of overseas buyers, give more accurate reply suggestions and automatically fill in quotations based on the buyer's actual situation.

Fang Zefu, general manager of Shenzhen Wancheng Technology Co., Ltd., said that this business assistant can help polish his original "Chinglish" into vivid and emotional replies, greatly improving the timeliness of reception and the quality of communication. "We have observed during the internal testing phase that the number of sample orders and orders has increased by 20%."

At the previous product launch, Zhang Kuo, President of Alibaba International Station, said: "AI is not used to show off technology, but to solve actual customer problems." This has also become a distinctive feature of this AI business assistant. It can be said that This is the first time that AI has found a "serious" job

Judging from the product feedback after the internal test after being launched into the market, its various functions are based on actual problems in foreign trade scenarios, helping merchants solve problems and making simple foreign trade truly possible. Industry insiders believe that this also provides a model for the industrial application of various current AI products.

Correspondent Yuetian

The content that needs to be proofread is: Sheng Yuanyuan

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