Apple executives explain: Apple Silicon contributed to the birth of the 15-inch MacBook Air

According to news on July 4, according to Apple executives, Apple’s recently launched 15-inch MacBook Air has been welcomed by the majority of users in the market. This new model will be officially sold on June 13. It is available in four colors: midnight color, starry sky color, silver and deep space gray. The price starts from 10,499 yuan. Apple says the 15-inch MacBook The Air's development process was largely due to the flexibility of the Apple Silicon chip.

According to the editor’s understanding, Apple’s head of Mac product marketing Laura Metz and head of enterprise product marketing Thomas Tan talked about this new MacBook Air in an interview. They revealed that Apple began developing a 15-inch MacBook during the Intel era Air, but ultimately found that this was not feasible. "It didn't feel like 'Air' to us," Metz explained. That changed with the advent of Apple Silicon, however.

Metz noted: “We initially tried to make a 15-inch MacBook Air. But considering the previous design, we found that it didn’t fit our understanding of the ‘Air’ series. Ultimately, only using Apple Silicon chips have found the right direction, combining larger displays with the battery life and performance that users expect. "

Metz further emphasized what Apple mentioned many times in its WWDC keynote speech: "The 15-inch portable notebook market is very important. "Apple understands that some users "want a larger than 13-inch MacBook" Air has more screen space” but doesn’t need the extra features and performance.

According to Tan, buyers, especially those in the enterprise market, want a larger The screen size. "The emergence of Apple Silicon makes MacBook Air more suitable in the business field. " Tan said. "So we're really seeing a lot of users switching at scale that would have been unthinkable in the past."

15-inch MacBook The Air features a 15.3-inch Liquid Retina display, is powered by an M2 processor, and can provide up to 18 hours of battery life. It also features a silent fanless design and introduces a new 6-speaker sound system. In addition, the new model also comes with 1080p Features like FaceTime HD camera and MagSafe charging port.

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