Apple's AR headset trademark collides with Huawei's, and may be renamed in China

The Vision Pro AR head-mounted display device just released by Apple has attracted huge attention. However, using the brand in China could cause problems - according to an announcement from the China Intellectual Property Office, the brand is owned by Huawei.

Apple released the Vision Pro AR head-mounted display device at its annual developer conference last week and promoted it vigorously. The device will debut in the United States in early 2024, followed by other unspecified locations by the end of the same year.

Of course, Huawei is by no means a malicious squatter. As early as May 2019, it successfully applied for the Vision Pro trademark, and the use period will last until 2031.

Huawei has released the Vision Glass and Vision smart screen series of smart viewing glasses.

Most of Apple’s products currently sold in China through online retail stores use the same English brands as those used globally, including iPhone, iPad, MacBook, AirPods and Watch.

C114 Communication Network Jiang Junmu

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