Incubating new ways to play digital people, China Telecom loves music to light up the 'new horizon' of the metaverse

On May 17, China Telecom Tianyi Ai Music Culture Technology Co., Ltd. released two products, 3D digital human AI video ring tones and AI business video ring tones. Through the deep integration of cutting-edge technologies such as 5G AI, it provides users with more intelligent and personalized It provides professional AI video ringtone products and high-quality service experience, comprehensively expanding the new dimension of AI digital human application.

Digital Human AI realizes a new interactive model and integrates 5G applications to build intelligent services

With the breakthrough of cutting-edge AI technology represented by ChatGPT, AIGC has entered a period of application explosion. As an important entrance to the integration of online and offline across time and space, virtual digital humans have shined in various application scenarios and have broad development prospects. . In terms of digital human capabilities on the Metaverse track, AiMusic, a subsidiary of China Telecom, actively promotes the layout and officially released the hyper-realistic digital human "Qianran" on February 23, 2023. As the digital intelligence spokesperson of iMusic, she loves traveling and is a fashionable musical talent. With her highly realistic appearance and vivid and lively personality, "Qianran" has satisfied the expectations and expectations of the new generation of content consumers for the Metaverse. interaction needs.

Based on the improvement of AIGC's technical capabilities, China Telecom Love Music's layout for digital people adheres to both "appearance" and "value" and continues to accelerate the integration and application of digital people and video ring tones and other services. This time on 517 World Telecommunications Day, two innovative products were launched again, targeting individual users and government and enterprise users respectively, demonstrating the infinite possibilities of digital humans in terms of personalized customization and intelligent interaction capabilities, and injecting new ideas into the digital human application market. vitality.

Digital people enter the daily call scene and meet the other self in the metaverse

The rise of the metaverse has made people eager to have their own avatar in the virtual world and enjoy virtual life and social activities that are completely different from reality. The 3D digital human AI video ringback tone product launched this time makes the concept of the metaverse that was once thought to be out of reach enter the daily call scene with the digital human UGC product.

After entering the event, users can travel through time and space with one click, obtain a personalized Metaverse identity card generated by AI, and obtain their own digital human image through avatar automatic generation technology (PTA), and can customize the character according to their preferences. Face, change accessories and dubbing, etc., to generate a personal AI video ringtone.

After setting up a video ring tone, you will also have the opportunity to participate in a lottery, share 10,000 yuan in phone calls, and many other benefits. Novel and interesting interactive gameplay and sincere welfare activities carry and express the rich creativity of users, bringing users an immersive DIY experience and virtual social interaction, so that everyone can meet another person in the world of the Metaverse Own.

Four major innovation capabilities support to create enterprise AI digital intelligence spokesperson

The powerful communication potential of video ring tones widely covers government and enterprise users to promote marketing conversion. China Telecom Love Music deeply understands the needs of government and enterprise users and launches a new function of AI business video ring tones to support enterprises to create exclusive digital images of the universe. By synthesizing unique AI spokespersons, it creates traffic passwords for brands and provides integrated marketing for thousands of people. plan.

Different from the mainstream entertainment digital people on the market, AI business video ring tones are oriented to two major scenarios: government affairs communication and commercial promotion. When users dial the phone number of an agency or enterprise, they can see a promotional video performed by a virtual digital person. It can accurately meet the needs of government and enterprise users. For party and government agencies, digital people rely on communication capabilities to provide innovative communication paradigms for policy popularization, legal propaganda, government services and other content; for large and small enterprises, digital people are delivering goods by mouth, waiting for prompts, and videos. Value exploration in all aspects of advertising and store traffic can drive brand digital renewal and accelerate the realization of IP assets.

After months of polishing, the AI ​​business video ring tones have brought four major innovations to accurately meet the needs of the government and enterprise markets. First of all, the virtual human image is innovative. Based on the powerful digital human AI drive engine and cloud rendering technology, the digital human can achieve facial dynamic simulation, expression detail restoration, and smooth movement replacement. Secondly, the innovative deduction capability is supported by the platform's TTS speech synthesis capability. Text-to-speech and subtitles are automatically generated. By inputting text, digital people can speak for marketing, easing the cycle and cost pressure of content production. Thirdly, the playback format is innovative, and you can choose to superimpose videos and play them simultaneously to create a realistic effect of digital people speaking in front of you. ; Finally, the management process is innovative, and the handheld management realizes functions such as batch loading of employees, group and time-based ring tone management, review progress inquiry, etc., and realizes internal and external publicity of the enterprise without leaving home.

As a cutting-edge force in promoting the integrated development of culture and technology, China Telecom Love Music always adheres to innovation as the first driving force, lays out the digital human asset matrix in a multi-dimensional manner, actively improves AIGC production capacity, and digital human customized service capabilities in various business scenarios, and continues to Explore the deep integration of technologies such as digital people and AI with services such as new 5G calls and video ringback tones. On the one hand, we will develop more trendy ways to play AI video ring tones for individual users, and explore more diverse application scenarios and imaginative spaces that combine data and reality; on the other hand, we will promote the integrated product evolution of "video content AI technology" for government and enterprise customers, and work with All walks of life work together to create Yuanverse Marketing, bringing diverse possibilities to digital services.

517 World Telecommunications Day Music makes life better

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