IT House News on May 21, Take-Two CEO Strauss Zelnick said when answering questions from investors that game development is a "human domain" and artificial intelligence cannot produce successful games. Take-Two is interested in artificial intelligence, he said, not to replace developers but to help developers "do better and be more efficient." He emphasized that artificial intelligence is just a better and more efficient tool, not a source of innovative inspiration.
Zelnick said: “Recent advances in artificial intelligence have shocked and excited many people.” They're exciting to us too, but not surprising. We believe that artificial intelligence is a tool that allows us to complete tasks better and more efficiently. ”
Zelnick said: "I hope that through the advancement of artificial intelligence, game production will become easier to succeed, but it is obvious that this will not be easy.". Genius creates successful games, and mere data sets, calculations, and large language models are no substitute for genius. Genius is the realm of humanity and I believe it will always remain so. ”
IT House has noticed that some companies have begun to use artificial intelligence to generate game content. Despite its use of AI-generated artwork, High on Life didn't achieve the desired results. Justin Roiland, the game's co-creator, has said something similar to Zelnick, calling AI "a tool that has the potential to make content creation very easy."
Nonetheless, Zelnick emphasized the difference between artificial intelligence and genius, arguing that game development requires human intelligence and creativity. This also means that Take-Two’s developers and artists don’t have to worry about being replaced by artificial intelligence. What is certain is that GTA 6 has been in development for a long time, which shows that the game was designed and made by real humans. Of course, with the advancement of artificial intelligence technology, it is impossible to predict what the future will hold, but it seems that some executives in the gaming industry still understand that without the people who make games, there are no games.
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