How to do keyword analysis

“Google is not about blue links. It’s about organizing the world’s information,” said former executive chairman and CEO of Google Eric Schmidt during a recent appearance on CNBC.When asked about the “blue link economy” and all the brands and business

Google’s new Search spam policy surrounding reputation abuse – a tactic often called “parasite SEO” by SEO professionals – will go into effect “after May 5,” as confirmed by Google. May 5 falls on this Sunday.This wasn’t unexpected. Back in March, Go

I noticed that a strong comment from Google’s VP of Search, Hyung-Jin Kim, at SMX Next in November 2022 has largely gone unnoticed by the SEO community up to now.He stated (my emphasis):“E-A-T is a template for how we rate an individual site. We do i

We are now just about a week into the Google March 2024 core and spam updates, and boy, has it been busy. In that time, we have seen search ranking volatility, some related to the algorithmic updates and some related to Google issuing manual actions

Bing Deep Search, an optional generative AI feature designed to assist users with complex questions that lack straightforward answers, is now fully available to all users. Microsoft has announced that the Deep Search function within Bing Search can n

Google’s AI overviews are beginning to appear in search queries for a “small slice” of logged-in users in the UK. Google’s Search Generative Experience has been in testing as a Labs experiment in the U.S. since May 2023. SGE h

AltaVista. Lycos. Yahoo. Once upon a time, these were the most popular search engines in the world. Then along came Google. It did Search better. Since around 2002, Google has been the search engine – and its dominance has only grown year after

Google is currently trialing AI overviews directly within the standard Google Search results, even for users who haven't signed up for the Google Search Generative Experience (SGE) Labs feature. According to a Google spokesperson speaking to Search E