Tutorial for micro-business beginners: There is nothing that micro-business cannot do well in communicating like this

Praise the behavior rather than the person

　

For example, if the other person is a chef, never say: You are an amazing chef. He knew deep down that there were many better cooks than him. But if you tell him that you eat at his restaurant half the time a week, that's a great compliment.

Kind words should be spoken appropriately

　

Kind words are meant to show your respect and gratitude, so they should be used in moderation.

If the other person hears your compliment directly through others, it will be more of a surprise than if you tell it directly to yourself. On the contrary, if you are criticizing the other party, never tell the person concerned through a third party to avoid adding jealousy.

When faced with compliments from others, just say thank you

　

When most people are complimented, most of them will reply that it’s okay! Or bring it on with a smile. Instead of doing this, accept it openly and say thank you directly to the other person. Sometimes when someone compliments us on our clothing or something, if you say: This is just a bargain! Instead, it will embarrass the other person.

Have the magnanimity to appreciate your competitors

　

When your opponent or someone you hate is praised, don’t rush to say: But... even if you don't agree with the other person, on the surface you still have to say: Yes, he works hard. Show your magnanimity.

Criticism also depends on the relationship

　

Good advice may not be offensive. Even if you have good intentions, the other party may not appreciate it. Even misunderstanding your good intentions. Unless you have a certain foundation of friendship or trust with the other person, don't make random criticisms.

Criticism can also be very pleasant

　

The more acceptable statement is: "I have some thoughts about your... , maybe you can listen to it.” Everyone suffers from Monday blues. Also, don't do it before get off work on Friday, so as not to ruin the other person's weekend vacation mood.

Pay attention to the occasion

　

Don’t criticize your friends or colleagues in front of outsiders. Keep these words behind closed doors. Just say it.

Also make suggestions

　

In addition to criticism, you should also provide positive suggestions for improvement, so that you can criticism is more convincing.

Avoid answers that should not be spoken

　

Like: No, it should be...this kind of words makes you mean Looking for trouble. In addition, we often say: I heard..., it feels like you are hearing the news that Ting Tu said, which is inappropriate.

Common customer objection handling

Question 1: Can you make it cheaper?

General customers will ask: How much does this cost? give a discount! ”

Many customers don’t even understand the product, they just took a general look. Before the customer doesn’t understand the product, they will definitely suffer a loss when negotiating the price.

You should first ask her what her needs are and what she wants to improve through this product What, bypassing the price to talk about value, in fact, many times customers’ request for cheap is just a mantra

Analysis:

First of all, we cannot say: “No! "Strong refusal will make customers resent you. When encountering this kind of problem, we must avoid the customer's question and do not answer directly, because as soon as we enter price negotiations, we will be more passive. At this time, the money is in the hands of the customer Here, our advantage is the product, so we need to let customers fully understand the product. Any customer who comes to buy something will negotiate the price. We must first avoid the price and let the product attract him without getting too entangled in the price. As long as the item is worth the money, you are not afraid that she will not buy it. Of course, you cannot be too proud in front of customers.

Question 2: Are there no discounts for old customers?



Analysis:

##20% of old customers create 80% of the benefits. Don’t rip off old customers. When old customers offer discounts, we cannot refuse them directly. Some friends may say " As a regular customer, you should know that our prices cannot be discounted! "This will hit the old customers, and the old customers will think: "I have come to you to buy so many times, you have no human touch at all", which directly affects the customer's good impression of you.

Response:

First of all, you must give face to old customers and let them feel your sincerity. You can say: "Thank you for taking such good care of me. I'm very happy to have a friend like you, but I really don't have much profit, so I hope you can forgive me." If possible, give him some small gifts and get a surprise when he opens the package. It will increase your stickiness.

##Question 3: Why haven’t I heard of your brand?

Analysis:
How should we answer this question? None of them are right, because as long as you answer this question, the customer will keep asking until he is satisfied. Therefore, when encountering this problem, we must guide her

Response:

First ask the customer "When did you notice it?" Our brand? "Customers who haven't heard of it will mostly answer, "I just noticed it today. "At this time, we can say, "That's great, it's just time to understand." "Take the problem directly and don't dwell too much on this issue.

Question 4: Let me take a look again

Response:
Find out the advantages of product performance from three aspects. These three aspects are: 1. What we have that others don’t have; 2. What we can do that others are not willing to do. Things; 3. Things/things we do better than others;

Question 5: Are there any problems with your quality?

Analysis:
When faced with this question, some friends will directly answer "Our quality will not be a problem, we are a big brand, and there are many specialty stores across the country..." But when customers ask In the second sentence: "What if there is a problem?" I may not be able to continue.

Response:
We can first ask the customer: "Beauty, have you ever bought products of poor quality before?" Customers usually say: "Yes." We then But you can ask: "What product is it?" Customers will often start to complain: "I have bought XX product before, and how did it happen? I am so angry

When the customer answers no, we What should I do? At this time, you can praise the customer first and then tell her a story about yourself: "Sister, you are so lucky. You haven't. I have encountered such a situation. No matter what, I'm so angry. "You have to be emotional when you say it, so that you can infect customers.

Finally: "So I pay great attention to product quality issues now, because I am also a consumer when I am not selling things, so I am very concerned about the product. The quality requirements are also very good, so I will sell this product instead of other brands, just because the quality of this product is good.

People are emotional, when she feels that you have the same concerns as her , you are just a fellow traveler, and I will be much less wary of you.

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