Among Douyin’s huge user base, popular content is like a dazzling star, attracting people’s attention. However, what is blockbuster content? Does it equate to quality content? PHP editor Xigua invites you to discuss these issues in depth to uncover the secrets of Douyin’s popular content. This article will analyze in detail the definition and characteristics of popular content, as well as its relationship with high-quality content, to provide you with comprehensive and in-depth insights.
1. What is the definition of popular content on Douyin?
TikTok’s popular content refers to high-quality videos that have received a large number of attention, likes, comments and shares in a short period of time on the Douyin platform. These contents usually have the following characteristics:
1. Unique creativity: Popular content often has unique creativity, which can attract users' attention and make them resonate.
2. Novel expression form: Douyin’s popular content often has novel expression form, such as using special editing techniques, special effects, music, etc.
3. Emotional resonance: Popular content can touch users' emotions and make them resonate, such as inspirational, touching, humorous and other types.
4. High quality: Popular content usually has high quality in terms of picture quality, editing, sound effects, etc., giving users a good viewing experience.
5. Topic: Popular content can often trigger discussions among users and form hot topics, thus gaining more attention.
2. Does popular content have to be high-quality content?
Popular content is not the same as high-quality content. Popular content is mainly based on data analysis, which focuses on data indicators such as user views and likes. As for high-quality content, in addition to having the elements of popular content, more importantly, it can convey positive energy, have depth and connotation, and inspire and gain users.
Some popular content may simply gain users’ attention through exaggeration, vulgarity, or even creating false information. Although such content can temporarily gain a large number of views, it does not have real value. It may even have a negative impact on users.
To sum up, Douyin’s popular content refers to videos that have received a lot of attention and sharing in a short period of time. They have unique creativity, novel expression forms, emotional resonance, high quality and topicality, etc. Features. Hot content is not the same as high-quality content. In addition to having the elements of hot content, high-quality content is more importantly able to convey positive energy, have depth and connotation. In the pursuit of popular products, we should pay more attention to the quality and value of content, in order to provide users with more high-quality and valuable information.
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