Home>Topic List>What does c-side and b-side mean?

What does c-side and b-side mean?

The c-side and b-side represent the consumer side and the business side respectively. The C-side refers to the direct-to-consumer market, that is, the area where ordinary consumers purchase and use products or services. The B-side refers to the market for business customers, that is, the area where businesses conduct transactions and cooperation. In the C-end market, the goal of enterprises is to meet the needs of consumers and provide attractive products and services. The C-end market is characterized by diversified consumer demands and fierce market competition. In the B-side market, the goal of an enterprise is to provide products and services to other enterprises to meet their business needs.