Meituan Live's monthly GMV exceeds 2 billion, and the commercialization process may accelerate-It Industry-php.cn

Home

Technology peripherals

It Industry

Meituan Live's monthly GMV exceeds 2 billion, and the commercialization process may accelerate

WBOYWBOYWBOYWBOYWBOYWBOYWBOYWBOYWBOYWBOYWBOYWBOYWB

Dec 04, 2023 pm 07:17 PM

Meituanlive streaming

According to news from this site on December 4, according to 36 Krypton, Meituan Live’s GMV exceeded 2 billion in a single month, and commercialization may be on the agenda.

According to reports, we learned from multiple independent sources that in July, when the first-level live streaming entrance was just launched, Meituan Live’s single-month GMV was approximately 500-600 million, with a month-on-month growth rate of 20%. However, it quickly rose to 1-1.2 billion in August, and live broadcast rooms exceeding 100 million appeared one after another. In October, GMV exceeded 2 billion yuan in a single month.

Note from this site: GMV refers to the total amount of merchandise transactions within a period of time.

However, people familiar with the matter revealed that Meituan has not set an annual GMV target for the live broadcast business. The current focus is still on improving the basic capabilities of live broadcast, expanding merchant participation, and exploring solutions suitable for local merchants. Live broadcast format, etc. Insiders also revealed that more than 70% of the GMV of Meituan Live is still contributed by the official live broadcast room, but the proportion has shown a downward trend.

In July this year, the information flow column on the homepage of the Meituan App appeared with a fixed entrance of "Meituan Live". After clicking to enter the details page, you can see the aggregated live broadcast rooms of many merchants. However, there is no Not very conspicuous.

Advertising statement: This article contains external jump links, including but not limited to hyperlinks, QR codes, passwords, etc., which are intended to convey More information and less time sifting, but results are for reference only. Please note that all articles on this site carry this statement

The above is the detailed content of Meituan Live's monthly GMV exceeds 2 billion, and the commercialization process may accelerate. For more information, please follow other related articles on the PHP Chinese website!

Statement

This article is reproduced at:IT之家. If there is any infringement, please contact admin@php.cn delete

CNCF Arm64 Pilot: Impact and InsightsApr 15, 2025 am 08:27 AM

This pilot program, a collaboration between the CNCF (Cloud Native Computing Foundation), Ampere Computing, Equinix Metal, and Actuated, streamlines arm64 CI/CD for CNCF GitHub projects. The initiative addresses security concerns and performance lim

Building a Network Vulnerability Scanner with GoApr 01, 2025 am 08:27 AM

This Go-based network vulnerability scanner efficiently identifies potential security weaknesses. It leverages Go's concurrency features for speed and includes service detection and vulnerability matching. Let's explore its capabilities and ethical

Top 10 Best Free Backlink Checker Tools in 2025Mar 21, 2025 am 08:28 AM

Website construction is just the first step: the importance of SEO and backlinks Building a website is just the first step to converting it into a valuable marketing asset. You need to do SEO optimization to improve the visibility of your website in search engines and attract potential customers. Backlinks are the key to improving your website rankings, and it shows Google and other search engines the authority and credibility of your website. Not all backlinks are beneficial: Identify and avoid harmful links Not all backlinks are beneficial. Harmful links can harm your ranking. Excellent free backlink checking tool monitors the source of links to your website and reminds you of harmful links. In addition, you can also analyze your competitors’ link strategies and learn from them. Free backlink checking tool: Your SEO intelligence officer

See all articles