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Mobile smart screen is an emerging terminal device, known as a "walking super large tablet". Its screen size is between 18 and 32 inches, equipped with a dedicated stand, can run a smart operating system, supports touch functions, has battery life, and is also very easy to carry
According to the latest news, Luotu Technology is full of confidence in the future of China’s mobile smart screen market, and it is expected that 2023 will be the first year of development of this market. According to data provided by Luotu Technology, as of the third quarter of 2023, China Mobile’s smart screen online market sales have reached 44,000 units
Luotu Technology predicts that the entire The online market sales of mobile smart screens in the fourth quarter will exceed 70,000 units, and the online market sales for the whole year will reach 150,000 units, with total sales reaching 620 million yuan. At the same time, omni-channel sales including online and offline channels will reach 164,000 units. Remarkably, as of the end of October, the mobile smart screen online market had accounted for 91% of all-channel sales, of which traditional mainstream e-commerce platforms accounted for 51%, while emerging e-commerce platforms (such as Pinduoduo, Pinduoduo, etc.) Douyin, Kuaishou) accounted for 40%.
However, recent market data shows that the share of emerging e-commerce platforms is declining month by month, and sales are gradually returning to traditional e-commerce platforms. As the mobile smart screen category becomes more popular, competition in the market is also heating up. According to data from Luotu Technology, in the third quarter of 2023, the number of mobile smart screen brands available for purchase in the Chinese market has reached 18, an increase of 8 from the second quarter. Luotu Technology further predicts that by 2024, China's mobile smart screen market will enter the next stage of competition, with omni-channel sales expected to reach 500,000 units, a year-on-year growth of more than 200%. This market prospect is exciting and will attract more brands and companies to join in.
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