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What is the difference between a mini program and an app?

青灯夜游
青灯夜游Original
2020-12-01 11:36:3881508browse

Difference: 1. APP needs to be downloaded, which wastes time and mobile phone memory; while mini program does not, it only needs to be loaded. 2. The cost of APP development is relatively high. It requires the development of Android and IOS versions, and the development languages ​​used are also different; the mini program is developed based on Tencent’s mini program development framework. It can be automatically adapted to all mobile phones in one development, and the development cost is relatively low. some.

What is the difference between a mini program and an app?

The difference between mini program and app

1. Download and install , Different occupied space

Everyone knows that APP needs to be downloaded from the APP store (APP store), and can only be used after downloading and installing. And it also takes up space. It often happens that too many apps are installed, resulting in insufficient memory.

You only need to search for the mini program you want, and you can use it immediately. There is no need to download and install it. Just call it and use it up. The space occupied is negligible.

2. Different development costs

The development cost of APP is relatively high. It requires the development of Android version and IOS version. The two versions use different development languages. Development costs will naturally be much higher.

WeChat mini program is developed based on Tencent’s mini program development framework, and the development technology is similar to HTML. Once developed, it can automatically adapt to all mobile phones, and the development cost is relatively low.

3. Development functions

APP can realize complete functions; mini programs are limited to the interface functions provided by WeChat (as far as WeChat mini programs are concerned).

Mini programs are not as comprehensive as APPs in terms of functionality, but they are more concise and convenient.

4. Different user groups

APP faces users across the entire network, and the number is relatively large; mini programs face WeChat users (in the case of WeChat mini programs) Word).

Of course, as major companies put more effort into small programs, the user base of small programs will become larger and larger in the future, gradually approaching APPs.

5. Promotion Difficulty

There are many similar application malls for APPs, and the installation packages are relatively large. If you want to promote them, you will need huge promotion fees. Mini programs are based on WeChat's 1 billion users plus WeChat Moments and WeChat official accounts to attract traffic. They need to be downloaded and installed, making promotion much easier.

6. Market Prospects

The APP market is now basically saturated, and basically all fields are covered. Mini programs are still in the gold-mining period, and in the future the mini program market will reach a market worth hundreds of billions. The market prospects are still very good

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