Many SEO friends have a misunderstanding. If the website snapshot is not updated, it means that the website will be punished. Regarding this point of view, let’s first look at what Baidu Snapshot is and what the role of Baidu Snapshot is.
Baidu snapshot is the text content of the web page retained on Baidu server. The purpose is to understand the content of the website through Baidu snapshot when the web page cannot be opened. To put it bluntly, Baidu snapshots are a preventive mechanism. If your website content is updated quickly, the snapshots may be updated quickly. If the webpage is not updated all year round, the snapshots may not be updated.
So there is no direct relationship between whether the snapshot is updated or not and whether the website weight is high or not. At least a website whose snapshot is not new can also have a good ranking. We can look at the picture below:
As shown in the picture: the search content is php, today is May 26, but the time of Baidu snapshot is May 22. If you want to update the snapshot, you can choose to complain about the snapshot.
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