Alipay distributed 1 billion red envelopes during the 'Spring Consumer Festival', with the largest red envelope reaching 888 yuan

News on April 26th. Recently, Alipay’s “Scan QR Code to Receive Red Envelopes” activity has once again attracted widespread attention. Many users have posted on social media the large red envelopes they received, ranging from tens to hundreds. Yuan does not vary.

Alipay officials confirmed this craze and said excitedly: "Yes, the red envelope this time is indeed a bit big, and the maximum amount can even reach 888 yuan." It is reported that this wave of red envelope craze was triggered by the "Spring Consumption Festival" event jointly launched by Alipay and tens of millions of merchants. The event lasts from April 25 to May 5, aiming to create a vibrant and affordable shopping feast for consumers.

According to the content provided by users, Alipay has prepared up to 1 billion red envelopes for this "Spring Consumer Festival". Users only need to scan the Alipay red envelope code to receive it. At the same time, in order to allow consumers to better enjoy shopping, Alipay has also prepared an additional 85 million yuan in red envelopes and various rights and interests. Users only need to watch live broadcasts or short videos in Alipay to have the opportunity to obtain these additional benefits.

Businesses and institutions from all over the world are actively participating in the upcoming May Day travel boom. They have joined forces with Alipay to release various coupons and benefits through mini programs and live broadcasts, such as 50% off hotel coupons, bus and subway coupons, and Rental discount coupons, etc., in order to attract more consumers during peak travel periods.

As the largest service-oriented super App in China, Alipay already has more than 1 billion users. The platform provides more than 8,000 services and covers 150 service scenarios. Every day, more than 700 million people use various life service mini-programs on Alipay, making the platform a gathering place for major groups such as travel, medical care, and financial management. The successful holding of this "Spring Consumer Festival" event has undoubtedly further consolidated Alipay's position in the market and brought real discounts and conveniences to consumers.

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