Made in China, domestic OLED panels gradually replace Korean imports

News on April 24, 2019, in recent years, China’s smartphone market has experienced earth-shaking changes in the display field. Once as high as 80% of Chinese smartphones used organic light-emitting diode (OLED) panels produced in South Korea, but now this number has dropped sharply to less than 20%. This significant change not only reveals the significant decline in market share of Korean companies, but also highlights the significant achievements made by China in promoting the use of domestically produced components. In the past few years, Chinese mobile phone manufacturers have actively promoted the development of the local display industry and made breakthroughs in technology research and development and production capacity expansion. Today, China has become the world's largest mobile phone market and has many competitive domestic manufacturers in the field of mobile phone display panels. These domestic manufacturers have produced high-quality display results through independent research and development and technical cooperation. The reason why Chinese mobile phone manufacturers are able to replace Korean panels is that, in addition to continuously improving their technical level and quality, the government

According to the editor’s understanding, behind this change is China’s “patriotic consumption” trend and the country’s A firm determination to improve self-sufficiency in key industries. Since China launched the "Made in China 2025" strategy in 2015, the strategy has clearly set out the goal of improving the self-sufficiency of key domestic industries. As a result, China's major smartphone manufacturers, such as Xiaomi, vivo, OPPO and Honor, have begun to use domestic OLED panels in their new products, which has greatly promoted the use of Chinese-made components.

According to the active promotion of Chinese mobile phone manufacturers, China's OLED panel shipments will continue to grow from the first quarter of 2021, reaching 139.9 million units, and then in 2022 A staggering jump of 244.4 million units. This growth trend reflects that the gap in OLED production capacity between China and South Korea is gradually narrowing.

In addition to the small and medium-sized OLED market, China is also gradually narrowing the gap between small and South Korea. Although the market for medium and large OLED panels will be almost completely occupied by South Korea in 2022, with a market share of 96.1%, in the small and medium OLED market mainly used for mobile devices, South Korea has a market share of 71.6%, while China has already occupied 27.6% market share. This data fully demonstrates that China is catching up in this area.

Last year, Korean companies shipped 152.9 million units, far exceeding China’s 35.3 million units. However, with China's continued investment and development in OLED technology, this gap is expected to narrow further in the future. At the same time, China is also continuously strengthening technology research and development and production of higher-end and more complex low-temperature polycrystalline oxide (LTPO) panels.

The Korean Display Industry Association predicts that as OLED's application scope expands from mobile devices and TVs to tablets and automobiles, OLED's share of the total display market will reach a record 36.6% this year. and is expected to continue to drive market growth. At the same time, the global display market is expected to grow by 13.0% from last year to US$133.3 billion, of which the OLED market is expected to grow by 15.1% to US$48.8 billion.

Overall, changes in China’s smartphone display market not only reflect the guiding effect of national policies, but also demonstrate the strong strength and huge potential of China’s manufacturing industry. As China continues to develop and improve its innovation capabilities in the field of OLED technology, China's position in the global display market will be further consolidated and enhanced in the future.

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