What does Toutiao display volume mean?

What does Toutiao display volume mean? This is an issue that many netizens are concerned about. Next, the editor of PHP will introduce the meaning of Toutiao display volume. Interested netizens should follow the editor to take a look!

Introduction to the meaning of today’s headline display volume

1. Today’s headline display volume is the advertising display that advertisers can estimate when placing ads. Volume , that is, the number of exposures of the advertisement on Toutiao.

2. The number of impressions is one of the important indicators for measuring the effectiveness of advertising. It directly affects the exposure and clicks of the advertisement.

3. In Toutiao’s advertising, advertisers can control the amount of ad impressions by setting advertising budget, ad delivery time, region, crowd, ad type and other parameters.

4. Advertisers can also choose to place ads in different sections of Toutiao, such as news, entertainment, cars, real estate, etc., to achieve more precise delivery effects.

5. Note that the quality of advertising will also affect the amount of impressions. Advertisers need to optimize advertising creativity, placement time, etc. to increase the amount of advertisements.

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