Canalys predicts that by 2027, the AI ​​mobile phone market will emerge and its share may reach 45%

News on January 23, according to market research agency Canalys, the market share of AI mobile phones will reach 45% by 2027. This prediction is based on the smartphone industry's response to new technological trends, particularly the rapid development of generative artificial intelligence (GenAI).

Currently, many mobile phone manufacturers have released large AI-related models and operating systems and applied them to new products to promote the development of AI strategies.

The Samsung Galaxy S24 series was recently released in China, and Google Cloud’s Gemini AI model will be pre-installed in the Galaxy S24.

It is reported that the Galaxy S24 series uses Google’s AI infrastructure (including Imagen 2, Gemini Pro and Nano LLM), and Android developers can quickly deploy creative hybrid AI functions , and benefit users around the world.

However, Samsung’s reliance on Google’s AI infrastructure is a double-edged sword. The reason is that while such partnerships can pay off in the short term, there is an inherent risk that the product will become increasingly commonplace. As other Android vendors gain similar access, Samsung may find its software has less of an advantage in differentiating itself.

Canalys believes that in the process of searching for new growth opportunities in the smartphone industry, various manufacturers will introduce generative AI as a priority strategy and devote themselves to personalized and experience-oriented innovative development.

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