The BMW i5 is about to be launched and is expected to be launched in January. What are the discounts? Would you consider buying it?

On January 2, according to official news from BMW, the new-generation BMW 5 Series long-wheelbase version officially rolled off the production line. The picture shows the new-generation domestic i5 long-wheelbase model. The new car will be launched at the end of this month. The new generation of BMW i5 is positioned as a mid-to-large luxury sedan. It provides a fuel version of the 5 Series and a pure electric version of the i5, both of which are long-axis models, exclusively for the Chinese market. It is worth mentioning that this is the first time that the BMW 5 Series has launched a domestically produced pure electric version.




However, with all due respect to Xiaotong, BMW’s pure electric vehicles are not very innovative in terms of appearance. They basically follow the design routine of gasoline vehicles of the same level. The same is true for the first-generation BMW i5. Although the design style exclusive to pure electric models has been added to the details, the overall design is basically similar to the fuel version of the BMW 5 Series, and it is also the same as the fuel version in terms of intelligence.





In terms of performance, the new BMW i5 adopts the upgraded fifth-generation eDrive electric drive system. The entry-level version has an acceleration time of 6 seconds from 100 kilometers to 100 kilometers. The powertrain of the top-of-the-line version is the same as that of the iX M60, with a maximum power of 601 horsepower, a peak torque of 820 Nm, and an acceleration time of 0 to 100 kilometers in 3.8 seconds.





Looking back at BMW’s product matrix in the new energy field, the brand’s pure electric vehicles are not very competitive. Xiaotong believes that the main reason for this is that the current BMW i3, i4, i7 and other models are based on the same CLAR architecture as fuel models. The CLAR architecture claims to be compatible with fuel vehicles and pure electric vehicles, but the real pure electric platform needs to wait until It will not be officially launched until 2025, and the first model will be the next-generation BMW iX3 model.


The product strength of the BMW i5 is not weak, but its domestic audience may not be that broad. It is very likely that the BMW i5 will follow the path of "substantial market discounts" like the BMW i3. . Take the current BMW i3 and iX3 as an example. With a price of more than 300,000 yuan and discounts ranging from tens of thousands to more than hundreds of thousands, BMW's pure electric vehicles are indeed very attractive.




In Xiaotong’s view, price reduction is a good medicine, but you can’t always rely on taking medicine. A large price reduction of cars is detrimental to the brand and bicycle profits. Yes, some companies have even used the money from petrol vehicles to subsidize electric vehicles.

As a transitional model, the future of BMW's pure electric models undoubtedly lies on the new pure electric platform. BMW's next-generation pure electric platform uses an 800V architecture, new cylindrical batteries, and supports 270kw fast charging and other new technologies. Technology The content will be higher and the competitiveness will be stronger, but the time will have to wait until 2025, which is "futures". According to the current development momentum, the market competition will become more intense by then.





# From the current point of view, domestic brands frequently release new platforms and new models. In addition to intensifying "involution" in terms of price, configuration, etc., They are still working on technology, such as 800V supercharging and smart driving of each company. In such a fiercely competitive new energy vehicle market, BMW needs to find new "weapons" to have more opportunities to gain a foothold in the domestic pure electric vehicle market.


Perhaps, joint ventures with new domestic forces to build cars are more suitable for BMW. Stellantis invests in Leap Run, Audi and SAIC marry, Volkswagen and Xpeng marry, etc. Cooperation with domestic cars has become a trend. This It is a symbol of leading domestic brands.


Don’t think that Xiaotong is making groundless speculations. BMW has actually long been interested in joint ventures with domestic brands. In 2018, BMW has cooperated with Great Wall Motors to establish Beam Auto. In the future, it will produce pure electric MINI, which is just a new car. It has not been launched on the market for a long time, and it is expected to be a product based on the existing CLAR architecture.


In the context of the reshuffle of electric cars, if you want to maintain your dominant market position in the past, it is a good way to form a joint venture with new domestic forces to build cars and use domestic car technology to produce your own products.

The above is the detailed content of The BMW i5 is about to be launched and is expected to be launched in January. What are the discounts? Would you consider buying it?. For more information, please follow other related articles on the PHP Chinese website!