Both 'Undersea Exploring Guangdong' and 'Reading Chuangyuan Universe' were selected! 2023 Intelligent Media Ecological Alliance Innovation Leads Excellent Products/Case Announcement

On November 23, the "2023 Smart Media 50-person Chengdu Conference" was held. At the meeting, the top ten innovative and leading outstanding products/cases of the Intelligent Media Ecological Alliance in 2023 were released. Shenzhen Newspaper Group’s Dute client “Watch Guangdong’s ‘Undersea Exploration of Guangdong’ series of underwater live broadcasts along the coastline” and the “Duchuang Yuanshi” digital media ecological platform created by Shenzhen Commercial Newspaper were both selected.

According to our understanding, in recent years, emerging technologies such as artificial intelligence have developed rapidly and continue to promote the reconstruction of news production and dissemination. In November 2022, Chengdu Media Group jointly launched the country's first intelligent media ecological alliance with domestic mainstream media, universities, technology companies, cultural and creative enterprises, and financial institutions, aiming to promote the in-depth integrated development of media and strengthen the overall Construction of media communication system. That year, the first China Intelligent Media 50-person Forum was successfully held

This year's conference, with the theme of "Smart Future", attracted mainstream media such as Xinhua News Agency Sichuan Branch, Zhejiang Daily Newspaper Group, Chongqing Daily Newspaper Group, The Paper, Shenzhen Newspaper Group, Cover Media, Chengdu Media Group, etc. (Group) representatives, representatives from the School of Journalism of Renmin University of China, New Media Research Center of the Chinese Academy of Social Sciences, New Media Research Institute of Communication University of China, School of Communication of Shenzhen University and other institutions and research institutions, as well as representatives of Ximalaya, Baidu Smart Cloud, Douyin Group, Representatives from leading companies/institutions in the smart media ecosystem, including iFlytek, Ant Group, and Tencent Research Institute, attended the event. Participants discussed innovation and change in the era of intelligent media and shared practical experience and insights through keynote speeches, summit dialogues and other rich forms.

At the event, we shared some successful practical cases that demonstrate how to use advanced technology to promote the integrated development of intelligent media

"Watch Guangdong's 'Undersea Exploration of Guangdong' series of underwater live broadcasts along the coastline" is content submitted by the Shenzhen Newspaper Group's Dute client. This content was successfully selected for the 2023 Intelligent Media Ecological Alliance's "Excellent Cases of Innovation Leadership" . This series of live broadcasts makes full use of the innovation of intelligent media integration technology and applies it to original reports, constantly breaking through space limitations, continuing to expand the scope of coverage, and exploring more possibilities of "Al live broadcast". Globally, 180 media platforms, including People's Daily, Xinhua News Agency, CCTV, Htv10-TV, FOX28, etc., reported on this live broadcast, with a total circulation of more than 390 million, fully demonstrating the development of intelligent media integration. Strong vitality

The top ten products including the "Read Chuang Yuan Universe" digital media ecological platform created by Shenzhen Business Daily have been selected as the "Innovation-led Excellent Products" of the Intelligent Media Ecological Alliance in 2023. In November 2022, Shenzhen Business Daily/Readchuang Client used the latest Internet technology to take the lead in entering the metaverse and launched the "Readchuang Metaverse" digital media ecological platform. Reading and Creation combines the advantages of traditional, interactive and service media formats, and uses 5G technology to establish an innovative model of "media enterprises serving digital space" and create a diversified digital media demonstration space to achieve the integration of reality and reality. New Internet applications and social forms, and provide users with a new immersive service experience. The products of this platform have five major characteristics: immersive experience of the metaverse, virtual clones, open creation, strong social attributes and stable systems. Through the effective integration of content data empowerment and technology empowerment, it has successfully integrated 5G, Internet innovative technologies such as artificial intelligence, VR/AR, big data, and algorithms have enabled horizontal and cross-border connections, collaborations, and interactions, creating new content value and service forms for read-creation users

In order to strengthen the connection between the entities of the intelligent media ecological alliance and achieve the sharing and win-win of intellectual resources, this event held a signing ceremony for the cooperation of the intelligent media ecological alliance. A number of industrial funds, technology and application platform projects were signed on site to jointly help create an intelligent media ecosystem of "intelligent smart think tank". Among them, the Shenzhen-Rong Cultural Industry Fund signed by Chengdu Tianfu Cultural and Creative Equity Investment Fund Management Co., Ltd. and Shenzhen Baobin Equity Investment Fund Management (Shenzhen) Co., Ltd. will use Shenzhen to radiate the capital market and financial innovation of the Guangdong-Hong Kong-Macao Greater Bay Area. Advantages, combined with Chengdu's leading role as the core city of the Chengdu-Chongqing economic circle, focus on radiating cultural enterprises in the two places, incubating a number of "specialized, special and new" enterprises, and cultivating a number of gazelle enterprises and unicorn enterprises

At this event, Shenzhen Newspaper Group took over as the rotating chairman unit of the new Intelligent Media Ecological Alliance. It is reported that a 50-person smart media conference is expected to be held in Shenzhen next year to further promote the in-depth integrated development of media and integrate into the trend of smart media development.

Editor Xu Jiayi Reviewer Liu Chunsheng Second reviewer Zhang Xuesong Third reviewer Zhan Wanrong

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