Great Wall Motors sues Douyin account 'Brother Tong Occasionally Said' for false communication and reputational infringement

Great Wall Motors publicly accused the Douyin account "Tong Ge Occasionally Said" on its official Weibo this morning of engaging in "false communication and infringement of reputation" and other behaviors, and announced that it had initiated legal proceedings

Great Wall Motors It issued a statement on its Weibo saying that the Douyin account "Tong Ge Occasionally Said" (Douyin account: matongcaijing) has frequently published content that maliciously slandered and smeared Great Wall Motors in recent times, spread false and misleading information, and seriously damaged the company. Great Wall Motor's business reputation and product reputation. To this end, the company has retained evidence of relevant infringing videos and taken legal action

According to the editor’s understanding, Great Wall Motors officials stated that they attach great importance to public supervision and criticism, but for malicious smear behavior, we will resolutely take legal measures to safeguard our legitimate rights and interests. At the same time, the company calls on the public to work together to maintain a healthy online public opinion environment to support the high-quality development of national automobile brands.

It is worth noting that in March this year, Great Wall Motors announced a reward of 10 million yuan to combat cyber trolls. Then in July, the company announced the first batch of cyber trolls. Troopers Strike Rewards Program. It is reported that as of July 14, Great Wall Motors has received nearly a thousand reports from netizens, some of which have entered judicial proceedings for malicious smear campaigns by trolls. According to the reward principle, Great Wall Motors will reward 26 netizens who provide important clues. This time, the company directly named the Douyin account "Tong Ge Occasionally Says" on Weibo, highlighting the seriousness of the account's behavioral problems.

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