The industry's first dual power! Haier home robot debuts at IFA: efficient and smart cleaning

The 2023 International Consumer Electronics Fair in Berlin, Germany (IFA 2023) will be held at the Berlin Exhibition Center from September 1st to 5th. As one of the world's largest electronic product exhibitions with the most complete categories, IFA attracts thousands of leading technology companies to participate in the exhibition every year. This year's IFA 2023 once again gathers the world's latest cutting-edge technologies and new technological products, bringing a smart technology feast to the world

Speaking of new technological products, we have to mention cleaning products such as floor washers and sweeping robots that have become popular in the past two years. As a disruptor in the domestic home robot category, Haier Home Robot will debut at IFA 2023 with its dual-power floor scrubber and Haier laser sweeping robot HG5. With the industry's first dual-power technology and laser navigation and many other leading technologies, it brings a more convenient and smarter cleaning method to domestic and foreign users, creating a new smart cleaning experience.

The first dual-power technology, efficient cleaning and more labor-saving

In recent years, the involution trend of China's floor washing machine industry has been intensifying. More and more Chinese brands have begun to pay attention to overseas markets and actively seek overseas opportunities. However, unlike the domestic market, overseas markets are still dominated by handheld push rod products. In 2022, single product sales accounted for more than 44%, while floor scrubber sales accounted for only 5.8%. Taking Europe as an example, floor washing machines will account for only about 6% of the European market in 2022. Therefore, it can be seen that floor washing machines still have huge room for development in overseas markets

In order to develop overseas markets, some domestic companies insist on technological innovation to meet the needs of overseas users with differentiated products and gain recognition. Haier home robot is one of them. In August this year, Japan's well-known home appliance shopping guide "Home Appliance Criticism" announced its latest home appliance evaluation rankings. In the special category of floor washing machines, Haier's new floor washing machine MIZUKI has been well received for its 4kg lightweight design, ranking first in the floor washing machine rankings. The magazine's review described the floor washing machine MIZUKI as "a product that solves the pain points of Japanese household cleaning" and particularly emphasized the differentiated convenience that the floor washing machine can bring to users.

Now, Haier’s dual-power floor scrubber is unveiled at IFA 2023, providing overseas users with a new smart cleaning option. Equipped with the industry's first dual-power technology, Haier's dual-power floor scrubber has a unique dual-roller brush design that can shorten floor cleaning time by 50%; the dual-brush bidirectional internal rotation design ensures that it is effortless to push forward and pull back; dual cleaning soft The hard twin system, with soft scraper strips and metal scrapers, can remove dirt and water stains multiple times, achieving a wastewater recovery rate of over 93%, reaching a new high in the industry. In addition, the Haier dual-power floor scrubber has a super suction power of 18,000pa, which can easily remove all kinds of stubborn stains and dust in gaps; the 4,000mAh battery capacity ensures a long battery life of the floor scrubber, without the need for back and forth charging, and can also meet the needs of large-area cleaning.

Smart sweeping and mopping integrated planning unlocks new cleaning experience

In addition to floor washing machines, sweeping robots are also one of the most popular cleaning appliances categories currently favored by users. According to relevant data, in 2022, the overseas market for sweeping robots will be 33 billion, far exceeding the domestic scale of 12.4 billion, a year-on-year increase of 5%; from the perspective of brand distribution, domestic brands overseas have occupied half of the overseas market. Although established giants such as iRobot have been in the United States It stands out, but there is a big gap between its technical advantages and domestic brands. The share of overseas giants has dropped sharply, and the industry continues to reshuffle, ushering in good opportunities for the development of domestic brands.

Currently, there are three main navigation methods for sweeping robots on the market: laser navigation, visual navigation and inertial navigation. Laser navigation is currently the most intelligent method. The Haier laser sweeping robot HG5 exhibited at this exhibition is equipped with an ultra-wide-angle watchtower - LDS laser navigation. It can identify small objects on the ground and judge the distance through the front sensor, effectively avoiding toys, slippers and other debris on the ground, even moving objects. , can also navigate quickly. It is worth mentioning that this product can also store 5 maps, which can be used in duplexes and villas. With a large-capacity dust station, it can be maintenance-free for one month, which is especially suitable for foreign families with large living areas.

As a cleaning robot, the cleaning effect is also very important to users. It is reported that the Haier laser sweeping robot HG5 not only has 5000pa high suction power, but also is equipped with a V-shaped bionic mop design, which can clean stubborn stains four times in a row. In addition, the product is also equipped with an extra-large water tank, which eliminates the trouble of frequently adding water midway and enables quick and efficient cleaning.

Currently, competition in the global clean home appliance market is intensifying, which presents both opportunities and challenges for various brands. In this critical period when opportunities and challenges coexist, Haier Home Robot has not only accelerated the brand's own pace of "going global" through continuous technological innovation, but will also further enhance the cleaning experience of global users in the future.

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