OPPO announced a gradual reduction in the use of color logos, causing the nickname 'Green Factory Turns Black Factory' and the topic of major platforms replacing black-bottom logos

News from this site on August 3. Recently, many of our friends have discovered that OPPO has changed the logos of its official accounts on all major platforms to black backgrounds, removing the previous iconic green , so it is also nicknamed by many people as the "green factory turning into black factory".

In response to netizens, OPPO’s official Douyin account expressed concern about this change

For the better In order to help build the brand image and provide a more technological and friendly experience, in the future, our brand logo will gradually reduce the use of colors and be exposed in a monochrome form, to help communicate brand and product information more concisely and efficiently .

Of course, green is still a very important brand component of OPPO. We will also use green and various colors embellished in the interactive visual design to enrich every scene where we meet users .

After inquiry, it was found that the green background logo has been removed from the OPPO official website, but the OPPO official mall has not been updated to the new one. Logo. In addition, some netizens said that OPPO offline stores have begun to replace the black background Logo

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