Haopin, a brand of GAC Aian, officially announced today the launch of a new brand English name "HYPTEC" (formerly known as "HYPER") and a new brand color - Hao Persimmon Orange. Haobo's move aims to expand the international market.
According to the official introduction, HYPTEC is composed of "HYP" and "TEC". The former is derived from Hyper and HyperCar, which represents the ultimate, extraordinary, and top-notch, while the latter is derived from Technology, which represents technology, technology, and craftsmanship.
Haopin also announced a new brand slogan - Extraordinary technological enjoyment, including enjoying longer battery life, enjoying faster charging, enjoying better luxury, enjoying stronger intelligence, and enjoying higher quality.
Haobo also launched a new brand color - Hao Persimmon Orange. According to reports, Hao Shi Orange symbolizes vitality (the color of the rising sun provides warm and comfortable enjoyment to users around the world), high technology (the bright and vibrant color injects endless energy into users with extraordinary technology), and emotional value (the homophone of "good things come true" gives users’ positive emotions).
Currently, the HaoBo automobile brand has launched a number of models, including the pure electric medium and large car HaoBo GT (guided price range is 203,900 to 259,900 yuan), the pure electric medium and large SUV HaoBo HT (guided price range is 213,900 yuan) to 329,900 yuan) and the pure electric sports car Haopin SSR (guide price range is 1.286 million to 1.686 million yuan).
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